Leuven, Flemish Region, Belgium
I am a passionate & entrepreneurial freelance marketer with 20 years of experience at leading blue chip companies such as Unilever, The Coca-Cola Company, Bacardi... I was privileged to contribute to amazing brands, at a local & international level. I love bringing inspiration, ambition & energy to the marketing teams I have been leading. I’m focused on consumer insights in order to create strong brands. I have strong analytical skills & have a great commercial background which enables me to build brand value. Last but not least, I have a proven track record indicating my passion for success.
I was honoured to build this new team & contribute to the ways of working with the different markets and other key functions,
I was privileged to lead the BE "Home Care" business. The team and I overachieved topline & bottomline targets. We optimised portfolio strategy, inno pipeline, media efficiency & the communication assets.