Selin Chousein

Head of Logistics & Distribution | Omnichannel | Retail & E-commerce | Sustainable Operations & Operational Excellence

Istanbul, Türkiye

About

Experienced in Supply Chain with various roles and a demonstrated history of working in the consumer goods industry, stationery, retail and FMCG. Skilled in Marketing Management in multicultural environment. Strong administrative professional, graduated from Boğaziçi Üniversitesi. Fluent English & French languages.

Experience

  • Koton (Full-time · 7 yrs 1 mo)
    • Head of Logistics & Distribution Turkey
      Oct 2022 - Present · 3 yrs 9 mos

    • Logistics Operations & Customer Services Manager
      Sep 2021 - Oct 2022 · 1 yr 2 mos

    • Logistics Operations & Customer Services Assistant Manager
      Jun 2019 - Sep 2021 · 2 yrs 4 mos

      -Managing export and domestic shipment operations, with a team of total 167 people of blue & white collar. -Managing 3PL relations, targets and weekly performance follow-ups. -Analizing 3PL performance and ensuring contacted KPIs are achieved. -Managing on-time&in full delivery performance on regional and retail store based. -Managing logistics budget. -Managing CS team, analyzing complaints and ensuring that necessary actions are taken with a customer-driven approach. -Working in close with multiple operations teams in warehouse, sales and product management to maximize efficiencies within the organization.

  • Supply Planning Assistant Manager at Unilever
    Nov 2018 - May 2019 · 7 mos

    -Supply planning of Food&Beverage category, Lipton brand. (Daily, weekly, monthly & long term production planning, capacity planning) -Close follow-up of sales with Demand Planning Department and production performance with Production Department. -Improving stock level while securing customer service. -Managing orders for main RM (raw tea) with Unilever global sourcing units. -WCM Customer Service & Logistics Pillar Successor. -Leading MRP implementation project within Tuzla F&B plant. KPIs : CCFOT, PPW, Stock Availability, OR, Stock (DOH / Inv. Value)

  • Adel Kalemcilik (4 yrs 7 mos)
    • Demand Planning Executive
      Dec 2017 - Nov 2018 · 1 yr

      1)Demand Planning / S&OP Process Implementation 2)Order Management 3)Stock Planning & Optimization -Generating yearly demand based on sales budget. -Adjusting monthly demand fluctuations. -S&OP process implementation. -Generating demand forecasts with sales teams for M+1, M+2 & M+3 on rolling planning. -Stock control and planning to support sales fluctuations. -Inventory optimization Experience in : SAP APO

    • Purchasing Supervisor
      May 2014 - Dec 2017 · 3 yrs 8 mos

  • Arçelik A.Ş. (3 yrs 7 mos)
    • International Marketing Executive / Balkans Region
      Jan 2011 - May 2012 · 1 yr 5 mos

      I worked as International Marketing Executive of BEKO, BLOMBERG and GRUNDIG brands responsible of Balkans Region (10 Countries – Albania, Bulgaria, Bosnia&Herzegovina, Croatia, Slovenia, Macedonia, Kosova, Greece, Serbia, Montenegro) Main areas of responsibility : • Competitor analysis and brand positioning • LTP preparation in line with company targets • Preparation and execution of yearly marketing plan/marketing activities in line with brands’ position and sales targets • Product phase-in / phase-out management • Customer relationship management (“Customer” is defines as distributors and business partners of Arçelik in each country) • Leading merchandising and shop designs in each county • Coordination with marketing agencies bor both ATL and BTL marketing tools.

    • Supply Chain / Planning & Order Management
      Nov 2008 - Dec 2010 · 2 yrs 2 mos

      I worked as International Supply Chain Specialist responsible of Beko France, Beko Spain and El Corte Ingles accounts. Main areas of responsibility : • Order and inventory management of White Goods & Audio/Personal Care product categories • Planning of yearly export sales targets by product group • Planning of inventory levels in SKU basis, based on customer service level • Monthly operations : Preparing monthly S&OP (Sales & Operations Planning) through SAP system. Preparing monthly order delivery plan with logistics to ensure on time delivery to retailers and chain stores in France and Spain. Stock level tracking in Turkey warehouses and subsidiary company warehouses. • Supply chain KPI measurement and reporting for the whole Arçelik company, including top management (SC On Time & In Full Delivery Reports) • Leading / assisting “6 Sigma” projects in Supply Chain teams.