Selen Aktas

R&D Manager

Istanbul, Istanbul, Türkiye

About

An international trend focused '' Design & Product Manager '' with experience in Womenswear, Menswear, Junior & Kidswear. Motivated by a passion for great product & success, has an ability to inspire,motivate , mentor & coach team members to achieve company targets. Collabrate with Product & Buying & Design Teams to analyze and evaluate evolving trends. Lead the process of creating a collection that aligns with customer needs & market demand. Has the capability to strongly interpret trends, realise design concepts and deliver commercially viable trend forecast and collections; analysing thoroughly based on the catwalks & latest key trend analysis; retail trends - including e-comm and in-store trends - competitor analysis- , trade shows. Experienced in both 2D & 3D design , as well as AI-driven development applications, with a forward- thinking approach to innovation and sustainability. Creating designs for the target costumer group based on the brand identities . Ensure that designs are created in line with category strategy through the development process. Skilled in development and management of regional supplier strategies, delivering competitive advantage through strong sourcing networks across Turkey, India, China , Bangladesh..etc. An enthusiastic, valued team member with managerial experience in several European, Turkey & Mena markets.

Experience

  • Research And Development Manager at S.OLIVER GROUP
    Jun 2022 - Present · 4 yrs 1 mo

    Responsible for fashion brands; Comma, Comma CI, S.Oliver; RLW, BLW, RLM, BLM, QS, Triangle within S.Oliver Group; women & men, focused on Turkey productions. Directing the design process from the concept to final product sign off across all product areas. Preparation of trend, innovative & sustainable fabric, yarn seasonal overviews for women & men in the product groups of woven, circular knit, flat knit & denim. Researching & analyzing new, existing or alternative sources. 3D & 2D development implementations . Optimizing sourcing & development process; costs, lead times.. Presenting the final collection to Head Quarter.

  • CREATIVE DESIGN at DeFacto Giyim
    Mar 2014 - Jun 2022 · 8 yrs 4 mos

    Responsible for market trend information, fabric research, latest washing and finishing options as well as product development. Visiting existing suppliers/vendors and sourcing of potential new ones, as well as for the design teams. Worked in the design group of Casual & Young Womenswear Department which consist of woven tops, skirts, dresses , swimwear, jersey, bottoms and outerwear departments as a head designer. Preparing moodboards & boards and seasonal colour palettes. Researching fabrics and materials for collection Preparing seasonal Trend briefs, concept direction and collection plans across Womenswear. Including colour, Fabric, Print and silhouette/key items. Working with print designer and preparing moodboards for them also managing print design process. Working with Garment Technologists. Attend fit sessions together with Garment Technologist ,Buyer and Product Development Range segmentation & building in collaboration with the buying teams. International travel for comparative shop, trade shows and supplier visits. Visiting supplier Shopping for the new collection in Turkey, Paris & London. Presenting the final collection to seasonal buyers meeting. Identifying product for press / Windows / cataloque. Creative direction for windows and visual department. Responsible for internet & social media direction.

  • Design Team Lead at LC Waikiki
    Jan 2011 - Apr 2013 · 2 yrs 4 mos

    Worked in the design group of X-Side Womenswear Department which consist of woven tops, skirts, dresses , bottoms and outerwear departments as a senior designer. Preparing all technical design sheets including technical designs and detailed information . Preparing moodboards & boards and seasonal colour palettes. Researching fabrics and materials for collection Preparing seasonal Trend briefs, concept direction and collection plans across Womenswear. Including colour, Fabric, Print and silhouette/key items. Working with print designer and preparing moodboards for them also managing print design process. Working with Garment Technologists.Attend fit sessions together with Garment Technologist ,Buyer and Product Development Range segmentation & building in collaboration with the buying teams. International travel for comparative shop, trade shows and supplier visits; Premiere Vision, Bread & Butter,Who ‘s Next, Pitti Uomo. Visiting supplier in Turkey , India, China and Bangladesh. Shopping for the new collection in Turkey, Hong Kong, Paris & London. Presenting the final collection to seasonal buyers meeting.

  • Head Designer at Koton Mağazacılık
    Feb 2009 - Jan 2011 · 2 yrs

    Worked at the design group of Koton Womenswear Department which consists of City & Business lines as a senior designer. Covering all product categories including jersey, denim, leather, soft seperates. Establishing seasonal colour palettes across all brands. Researching fabrics and materials for collection. Preparing seasonal Trend briefs, concept direction and collection plans across Womenswear. Including colour, Fabric, Print and silhouette/key items. Working with print designer& graphic designer and preparing moodboards for them also managing print design process. Working with Garment Technologists. Attend fit sessions together with Garment Technologist ,Buyer and Product Development. Range building and range planning, with the buying team ensuring that the creative produce is of an exceptional standard. International travel for comparative shop, trade shows and supplier visits. Presenting the final collection to seasonal buyer meeting.

  • Head Designer at Orka Holding - Damat / Tween / D'S
    Mar 2008 - Feb 2009 · 1 yr

    Initiated the launch of Tween Womenswear & Menswear sold though our agents in Italy and London succesfully launched for the SS - AW 09/10 season. Worked with Günes Güner & Alessandro Ferrari -who worked as a Creative Director Prada, Lanvin- from the concept to the final collection . Preparing moodboards & colour palettes. Covering all product categories including knitwear& jersey, outerwear(synthetic), leather, denim, shirtings and soft seperates... Preparing seasonal Trend briefs, concept direction and collection plans across Womenswear. Including colour, Fabric, Print and silhouette/key items. Range segmentation & building in collaboration with the buying teams. Brand strategy and implementation. International travel for comparative shop, trade shows and supplier visits. Styling the catwalk show & lookboks. Presenting the final collection to seasonal buyers meeting.