Regina, Saskatchewan, Canada
Just a social media enthusiast with a passion for all things digital! What I love most about social media (after cat memes ofc) is that it's a constantly evolving landscape, with new platforms and algorithms to learn and explore! I'm always up for a challenge and excited to stay ahead of the curve, whether it's crafting engaging content or analyzing metrics to optimize performance. Let's connect and discover the endless possibilities of social media together!
● Contributed to the social and digital content strategy and worked in tandem with creatives assisting with the development of digital creative assets and media plans for key marketing initiatives, as well as, scheduling of social media posts and projects (Instagram & Facebook) through Facebook’s Creator Studio tools. ● Picked on latest trends to develop engaging social media content to coincide with target audience usage which led to 30% increase in followers. ● Analyzed social media insights and determined ways to reach target audience and create potential following. ● Used Trello Project Management in order to create, organize, plan and schedule content before posting.
● Prepared daily closing entries of bookings for detailed reporting and recordkeeping through Microsoft Excel. ● Gained intermediate experience with organizing monthly prepayment journals to make reconciliations and monetary amendments in Sage Accounting Software. ● Submitted daily reconciliation reports to senior accountants. ● Analyzed mismatches in reports and found the source(s) behind them.
● Created content based on consumer insights and researched on top attractions of the country to market them through Instagram and Facebook. ● Worked with sales team in order to respond to holiday quote enquiries. ● Increased new followers and views by 15% based on consistency of content.
● Helped with creating marketing strategies and attended meetings with different departments of the company ● Gave ideas for content generation, captions and CTA’s. ● Possessed intermediate experience in analyzing consumer trends and insights.