Nuremberg, Bavaria, Germany
17 years of experience in the 2 to 5 star hospitality industry with great experience in hospitality industry, river cruise ships, luxury apartments, coworking solutions, exclusive pavilions and palaces. In-depth knowledge and understanding of the pharmaceutical industry and the FSA & AKG Code.
Personal support and advice for agencies, corporate clients and individual bookers in the luxury and premium segment 4,780 hotels worldwide from 1* to 5* deluxe hotels in every classification. More than just hotel solutions, special event locations, like trains - Orient Express, exclusive palaces in Paris, river cruise ships etc.
Personal support and advice in hotel & event purchasing || 4000 hotels in the business sectors || MICE || Leisure & Resort a comprehensive hotel network throughout Europe from 1* to 5* Deluxe Hotels in every classification. Knowledge of the Codieces FSA (Voluntary Self-Regulation for the Pharmaceutical Industry) and AKG (Pharmaceuticals and Cooperation in Health Care). Experience in the organisation of employee conferences Code-compliant events Product lounges and training events - Implementation and expansion of the branches of the top 100 customers in the region. - Establishment and expansion of deep key account acquisition (volume + profitability) - Analysis of the account structures with the KAM management and definition of the relevant subsidiaries. - Realization of the given turnover targets and specific customer goals - Ensuring the implementation of the Accor Key Account Management contracts in the region - Expansion of Accor Market Shares with top customers and branches etc., including all available service elements - Review and clarification of all relevant decision-makers at the key account management branches and development of regional customer loyalty: also in cooperation with corporate marketing. - Reconciliation and securing of the account strategy defined by the key account manager in each case: in close cooperation with the key account manager team and corporate marketing (e.g. planning, organisation and implementation of sales promotion measures, promotions, events, incentives, mailings etc.) - Market and competition monitoring in the regional market.
Responsible for the sale of four 4* star hotels of the Mercure & Novotel Brands ! area of responsibility: - Integration and implementation of hotel marketing and business plans - Acquisition of new business and support of the hotel's existing customers with the aim of securing and increasing sales. - Local in-depth acquisition at the branches of Global or National Accounts - Responsibility for the conclusion of company contracts for the four that were under his responsibility (price agreements)