Scott Greer

Automotive Business at Georgian College

Winnipeg, Manitoba, Canada

About

The time to make the move is never as good as today. How can I help you? As an experienced strategic leader in the automotive industry, my goal is to always create a culture of opportunity and success, for myself and others, via employment and leadership, utilizing skills gained from previous experience. A strategic focus aimed at the improvement of financial performance, customer satisfaction and return on investment has provided opportunity for myself and teammates in all roles.

Experience

  • Birchwood Automotive Group (21 yrs 5 mos)
    • Director, Collision Centers
      Jul 2025 - Present · 1 yr

    • Director of Used Vehicles Services
      Feb 2005 - Present · 21 yrs 5 mos

      As the Director of Used Vehicle Services works with the Executive Team to create and achieve overall strategic business plans as it relates to the Used Vehicle Services (UVS) and Birchwood Reconditioning Center (BRC) teams. Overseeing asset management and performance, the Director leads Teams to consider and achieve financial results. The Director leads the UVS and BRC teams by promoting and developing plans for continuous improvement. The Director collaborates with the several internal and external strategic teams to create technology improvements to reduce waste and redundancy in all operations. Internal collaboration can be difficult, revealing and often a change of heart, especially when data is pure and telling. Being able to driver this message is key. In addition, he/she acts as a liaison with all Birchwood Used Car Managers and relevant support services. Responsible for independent financial results, the Director must manage several strategic revenue streams while considering opportunities for cost savings. In this role, I have been involved in several strategic initiative launches, coupled with software development, planning and deployment. These initiatives have resulted in excess of $1.5M of net profitability and a reduction of required capital strains of over $10,000,000 annualized.

    • Director of Used Vehicle Services
      Feb 2005 - Jul 2025 · 20 yrs 6 mos

  • Greer Motorsport Racing (30 yrs 3 mos)
    • Driver/Co-Owner
      Apr 1996 - Present · 30 yrs 3 mos

    • Race Car Driver
      Apr 1996 - Present · 30 yrs 3 mos

  • Operations Manager at Jaguar Land Rover Volvo of Winnipeg
    Sep 2009 - Dec 2011 · 2 yrs 4 mos

    The Operations Manager ensures customer retention, profitability and assumes responsibility for appraising, purchasing, reconditioning, displaying and merchandising the used vehicle inventory. Responsible to run an efficient department through productive staffing, cost controls, achievement of objectives, and maintenance of all service records. He/She ensures that the daily operation of internal service work meets or exceeds the set objectives.

  • Fixed Operations Manager at Saturn Saab of Pointe West
    Sep 2008 - Sep 2009 · 1 yr 1 mo

    The Fixed Operations Manager manages the efficient and profitable operation of the service, parts, and detail departments.

  • Parts Manager at Birchwood BMW
    Feb 2006 - Sep 2008 · 2 yrs 8 mos

    Parts Manager strives to return a satisfactory profit on dealer capital invested in parts inventory. Accomplishes objectives through the use of proper purchasing procedures, inventory control, staff utilization, security, pricing, merchandising, displaying, and advertising.