Denver, Colorado, United States
I've spent 15 years at the intersection of product and commercial strategy — the place where what gets built meets how it actually wins in market. It's a rarer combination than it sounds, and it's where I do my best work. I'm a strategist who builds. I love defining the vision, then rolling up my sleeves to create the infrastructure that executes it — pricing architectures, GTM playbooks, and operating models grounded in the KPIs and P&L discipline that turn strategy into measurable results. Most recently, I led commercial strategy and operations for a $250M CRE SaaS and Data portfolio at Altus Group, serving as Chief of Staff to the President of the Software & Data Business. In that role, I drove a 3,000+ client platform migration that generated 16% ARR growth, converted 150+ customers to higher-value contracts at an average 15% uplift in contract value, and built the executive operating model – team structure, goals, cadence, board materials – that translated complex portfolio into clear strategic direction. Before that, I built the Product Marketing function at Altus from the ground up, designed a global sales enablement program for 150+ GTM employees, and led five offer launches contributing to ~$200M in software revenue. Earlier, at KPMG, I launched a managed service on Microsoft Dynamics 365 and Azure that generated $2.5M in total contract value in its first release. I've done this work across PropTech, SaaS, Professional Services, and Insurance — and I'm most energized in high-growth environments where both strategic vision and hands-on execution are required. When I step away from the whiteboard, you'll find me outside somewhere in the Colorado mountains.
🔹 Revenue Growth & Executive Partnership: Served as Chief of Staff to the President of the Software, Data & Services business — drove $250M in annual revenue across a 15-product global CRE SaaS and data portfolio through pricing strategy, packaging design, GTM commercialization, growth strategies, and annual financial and operating planning, delivered 5% YoY portfolio growth including 16% ARR growth on the core, highest-revenue generating product. 🔹 Monetization & Pricing Strategy: Architected pricing and monetization models across the product portfolio — aligning value metrics, usage metrics, and pricing structures to drive price realization, reduce discounting, and improve win rates. 🔹 Commercialization Framework Design: Built full commercial operating model including GTM plays, offer architecture, product pricing & packaging, early adopter programs, discounting thresholds & approval processes, and KPI & dashboard reporting from contracting through mobilization & usage. 🔹 Execution & AI Integration: Converted 150+ customers to higher-value contracts delivering a 15% average uplift in contract value — leveraged AI-assisted workflows to accelerate enablement creation, process development, and GTM strategy execution. 🔹 Executive Operating Cadence & Organizational Effectiveness: Architected enterprise Product & Commercial operating cadence aligning GTM, Finance, Product, and Operations across long-range strategy and annual planning — produced board of director materials and executive reports for C-suite leadership — and drove organizational operational improvements and operating model design to improve execution velocity. 🔹 M&A Integration & Portfolio Optimization: Partnered with executive leadership to drive post-acquisition integration of Forbury — from new market entry and GTM strategy to business operations, performance management, and P&L oversight.
🔹 GTM Commercialization: Owned product positioning, messaging, pricing, and packaging across a multi-product SaaS portfolio — driving commercial launch readiness and sales alignment for 5 new offer releases contributing to ~$200M in software revenue. 🔹 Value-Based Selling: Developed quantifiable value propositions, ROI calculators, and client testimonials — shifting the sales force from transactional to value-based solution selling and accelerating deal velocity. 🔹 Sales Enablement: Designed and launched a global sales enablement program for 150+ GTM employees — building product training, competitive differentiation frameworks, and sales plays by segment and persona. 🔹 Offer Architecture: Led product structure and packaging design — aligning portfolio architecture to customer needs, GTM motions, and monetization strategies to improve win rates and revenue capture. 🔹 ICP & Segmentation: Defined ICPs, segmentation frameworks, and targeting tools that sharpened competitive positioning and accelerated pipeline velocity across the portfolio. 🔹 M&A Integration: Partnered with product and GTM leadership to drive post-acquisition integration of Reonomy — aligning product positioning, pricing & offer packaging, GTM strategy, and sales enablement to accelerate portfolio commercialization. 🏆 Recipient: Altus Excellence Award for Leading with Integrity (2023)
🔹 Contributed to end-to-end GTM strategy and monetization design for a high-priority Salesforce incubation initiative (Signature Success Plan) — partnering across Client Success, Technical Account Management, Engineering, Product Marketing, and Product Management in a fast-moving, ambiguous environment with direct executive visibility.
🔹 Service Decomposition & Productization: Transformed complex, bespoke professional services into a configurable, market-ready managed service on Dynamics 365 & Azure — defining standard deliverables, output-based pricing models, and operating structure, generating $2.5M in TCV at first release. 🔹 Commercialization & Pricing: Owned full GTM strategy including market analysis, value proposition development, pricing model design, and client pursuit support across the mid-market Microsoft Dynamics managed services sales cycle.
🔹 Served as Chief of Staff to Service Line leadership during a critical phase of the KPMG–Microsoft strategic partnership — driving organizational strategy, new solution development, and joint GTM execution that directly led to owning the Microsoft Dynamics 365 managed service as Product Manager.
🔹 Core operator for KPMG Spectrum, an ~100-person internal managed services startup — partnering with CEO and Head of Solution Management on strategic planning and commercial execution, contributing to the global launch of KPMG's managed services platform.
🔹 Led GEICO's European division across 5 countries with full P&L accountability — including financial modeling, KPI reporting, annual business planning, and multi-country lean six sigma transformation.