Sarina Nunes Wallace

Social Media @ Kit

Ponte Vedra Beach, Florida, United States

About

Experience

  • Content Marketing Manager - Social Media at Kit
    Nov 2025 - Present · 8 mos

  • Hotwire (3 yrs 2 mos)
    • Senior Manager, Social Media & Influencers
      Oct 2024 - Oct 2025 · 1 yr 1 mo

      • Spearhead strategic B2B and B2C social media programs for Fortune 500 clients like eBay, Cricut, eharmony, StitchFix, and more, ensuring brand consistency and audience engagement. • Oversee content creation and execution to support communications goals. • Analyze performance data to refine strategies and maximize ROI. • Drive influencer partnerships from concept to execution, aligning with marketing objectives. • Manage and mentor junior team members, fostering growth and innovation. • Lead client accounts, managing agendas, calls, and project execution.

    • Manager, Social Media
      Jul 2023 - Oct 2025 · 2 yrs 4 mos

      • Develop multi-channel content to drive brand-aligned engagement. • Lead ongoing influencer programs, managing partnerships from strategy to execution. • Collaborate with creative, strategy, and PR teams on integrated campaigns. • Lead community management to foster meaningful interactions. • Analyze performance data to optimize campaign effectiveness. • Staying in tune with the latest consumer and entertainment trends, creating content that resonates with diverse audiences.

    • Senior Associate, Social Media
      Sep 2022 - Jul 2023 · 11 mos

      • Create and schedule content—posts, stories, and videos—while optimizing strategies to boost engagement and cut through market noise. • Support influencer marketing, collaborating with creators to expand reach. • Monitor trends to identify new engagement opportunities. • Manage community interactions to strengthen brand relationships.

  • Social Media UGC Content Creator at Freelance
    Sep 2023 - Jan 2024 · 5 mos

  • Social Media & Community Manager at Lumos Data
    Aug 2022 - Dec 2022 · 5 mos

    • Create and publish relevant, original, high-quality content for social media • Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns • Integrate all channels of marketing (social media, SEO, content marketing, email, print, and digital marketing)

  • Account Manager, PR Manager, Social Media Manager at LUNA PR
    Feb 2022 - Sep 2022 · 8 mos