Sarah Mühleder

Product Owner Website, Web Strategy & Infrastructure @kununu B2B

Vienna, Vienna, Austria

About

I drive B2B web strategies from concept to launch—where UX meets KPIs, and project management meets real results. I lead dev teams, keep stakeholders aligned, and obsess over conversion rates —ideally all before the second coffee. 🚀 Always up for a smart challenge and a cleaner funnel.

Experience

  • B2B Product Owner Website, Web Strategy & Infrastructure at kununu
    Apr 2024 - Present · 2 yrs 4 mos

    - Led the relaunch of the kununu B2B website in just 3 months — covering everything from information architecture and design to tracking implementation, and technical delivery. - Supported the XING team during their B2B relaunch with infrastructure input and process coordination. - Aligned web strategy with brand, marketing, and business goals to drive measurable impact. - Currently driving strategic technical adaptations to improve lead quality and boost conversion rates.

  • B2B Product Owner Website, Web Strategy & Infrastructure at onlyfy by XING
    Nov 2023 - May 2024 · 7 mos

    - Leading the strategic evolution of the website, taking ownership of its development. - Crafting and steering the website's purpose to align seamlessly with marketing, brand, and business strategies.​ - Supervising KPIs and implementing measures to address insights effectively. - Coordinating budget management for ongoing development and maintenance initiatives. Seeking a recruiting software solution?

  • MMCAGENTUR für digitale Kommunikation ()
    • Senior Technische Projektmanagerin
      Mar 2023 - Nov 2023 · 9 mos

    • Technische Projektmanagerin
      Apr 2021 - Mar 2023 · 2 yrs

      - Websitefokus (TYPO3, WP) - SEO & SEA - Social Media Kampagnen - lfd. Betreuung CMS & Schulungen - Kundenberatung sowie -Betreuung - Sales Kunden: Tchibo/Eduscho, Peek und Cloppenburg Karriere, PORR Karriere, Kika, Leiner, Wittmann, Eskole, Stihl, Scheucher Parkett, Prangl, EHL, Fischapark, WKO

  • Account-Managerin at Ploner Communications e.U.
    Jul 2019 - Feb 2021 · 1 yr 8 mos

    - Website (Wordpress) und Social Media Fokus - Kundenberatung sowie -Betreuung & Eventplanung - Social Media & SEA Kampagnen - Sales - Koordinierung von Shootings und Videodrehs - Branding Konzepte Kunden: Oslo Arts Festival, Hotel Bristol, Phi Academy, John Harris, Lifeball

  • Creative Director at RGR Vegan Franchise GmbH
    Oct 2017 - May 2018 · 8 mos

    - Konzeption von Werbekampagnen - Gestaltung diverser Print- und Digitalmedien sowie Messeauftritte - Betreuung der Website