Sarah Gietman

Motivated by mission-centered projects | Powered by communications, process, and design

Green Bay, Wisconsin, United States

About

I'm passionate about making a concrete difference in the lives of others through marketing, communication, and design. That means spending a lot of time in the Adobe Suite, tracking and managing project workflow, listening closely to others and asking thoughtful questions, and building strong relationships with coworkers and clients. As someone who is creative and competitive, I love helping others make their vision a reality and accomplishing meaningful business goals. You can usually find me visiting art museums, listening to podcasts, drinking local coffee, and stopping by the library — all sources of renewed creativity and continued inspiration!

Experience

  • Diocese of Green Bay (10 yrs 2 mos)
    • Senior Marketing Coordinator
      Jul 2023 - Feb 2025 · 1 yr 8 mos

    • Communications Coordinator
      Jan 2015 - Jul 2023 · 8 yrs 7 mos

      The Office of Communications, which includes our award-winning diocesan paper, The Compass, develops and implements strategic communications to advance the ministry and mission of the Diocese of Green Bay in its 16 counties of northeast Wisconsin. We support the communication needs of our leadership team, assist diocesan offices with communication efforts and design work, coordinate media inquiries, and strive to provide exceptional content across a variety of platforms. I enjoy using my skills in graphic design, editing and proofing, and media relations to communicate with and engage both our internal and external audiences! Specific Responsibilities: • Designing promotional and marketing material for diocesan offices such as posters, brochures, mailers, booklets, program curriculum, and fundraising collateral • Creating graphics for web, social media, and other digital placements and campaigns • Managing large project workflows while assisting staff with their communication plans/goals • Training and guiding staff on platforms such as Constant Contact, Mailchimp, Canva, etc. • Writing and editing letters, news releases, policies, and other high-level documents • Proofreading diocesan materials and The Compass newspaper when needed, following AP style guidelines • Compiling, editing, and distributing the weekly employee e-newsletter • Maintaining brand guidelines and its usage across our organization • Coordinating media requests, interviews, and press conferences

  • Marketing and Design Assistant at Catholic Word Publisher Group
    Jun 2013 - Jan 2015 · 1 yr 8 mos

    Working with three distinct customer channels, I supported the sales teams and company by creating content and design work for print and web. Responsibilities included: • Managing the company website - everything from banner and page design to adding new products • Designing a diverse range of print-ready materials - sell sheets, infographics, business cards, banners, posters, catalogs, postcards, and booth components • Creating marketing emails and managing email contact lists • Organizing and planning for industry trade shows and conferences • Working with publisher partners, product launches, social media, and media relations Significant accomplishments: • Establishing design themes for each customer channel • Launching a new company website in spring 2014

  • Corporate Communications Intern at Integrys Energy Group
    May 2012 - Sep 2012 · 5 mos

    - Researched and wrote newsletter stories, news releases, and other communications for internal and external audiences. - Supported members of the External Affairs Department to fulfill their roles and responsibilities. - Prepared and posted Communications-related material to internal and external company websites. - Took photographs and prepared support materials for leaders. - Managed and participated in company-sponsored community events and prepare materials for special events.