Sarah Bachmann

Head of Employee Engagement & Culture Comms at Henkel

Düsseldorf, North Rhine-Westphalia, Germany

About

“A leader’s job is not to do the work for others, it’s to help others figure out how to do it themselves, to get things done, and to succeed beyond what they thought possible.” Simon Sinek

Experience

  • Henkel (Hybrid)
    • Head of Employee Engagement & Culture communications
      Jun 2024 - Present · 2 yrs 1 mo

    • Head of Corporate Communications Southeast Asia, Australia and New Zealand (Interim)
      May 2025 - Aug 2025 · 4 mos

      Short-term international assignment, heading Corp Comms for Southeast Asia, Australia and New Zealand and managing the regional Communications team. Key projects included 50 years Henkel in Australia, crisis comms trainings for different countries, structuring internal and external comms plus establishing corresponding comm tech and evaluation approach. Strategic comms Consulting across our two businesses for 8 markets & close alignment with 7 Country Presidents. Building the regional comms team, including roles & responsibilities

    • Senior Manager Strategy Communications / Corporate Communications
      Aug 2021 - Jun 2024 · 2 yrs 11 mos

      Strategic comms consulting and sparring on global projects and rollouts for Henkel‘s worldwide internal HR communications, C-level comms / executive communications

  • Globally Certified Coach at Various Companies
    Dec 2016 - Present · 9 yrs 7 mos

  • Epiroc (3 yrs 6 mos)
    • International Communications Manager - Global Internal Projects
      Aug 2020 - Jul 2021 · 1 yr

      Supporting the new Tools & Attachments Division in driving change in Internal Communications. Successful introduction of a new strategic framework and formats following a multiplier and multi-layer approach involving top executives. Passionately joining forces with other great colleagues around the world to roll out projects on further corporate and cross-divisional topics.

    • Regional Marketing/Comms Manager - DACH and Benelux
      Feb 2018 - Aug 2020 · 2 yrs 7 mos

      Heading the brand roll-out as well as all external and internal communications and MarCom activities for Epiroc in Germany, Austria, Switzerland and the Benelux region. Responsible for regional communications strategy - internal and external - and overall marketing plan for 5 business lines. Passionate change manager on a daily basis. Separate projects included the launch of Epiroc at Bauma 2019 and other exhibitions. Epiroc is your new partner for mining, infrastructure and natural resources equipment. Originating from the Mining and Rock Excavation Technique business area and the Hydraulic Attachment Tools division of Atlas Copco, Epiroc was formed to be a stronger ally for you. By building on proven expertise and performance with the same people and a bold new drive to make what's good Epiroc means “on rock,” coming from Greek and Latin roots. It reflects our core business, our proximity to customers and the strength of our partnerships.

  • Artistic Sabbatical and vocational training at All the world's a stage
    Jan 2017 - May 2017 · 5 mos

    Regular acting, hosting, communications training and workshops at different acting schools in Cologne

  • Corporate Communications/External Relations at McKinsey & Company
    Jun 2015 - Dec 2016 · 1 yr 7 mos

    - Recruiting and D&I communications for the German Office of McKinsey & Company (Germany and Austria) - External communications/media relations: positioning of key messages in the German media landscape (print and online), including interviews with recruiting leadership, writing of press releases for McKinsey's major recruiting events, briefing of partners for external events… - Marketing communications and social media communications: conception and launch of the German careers website and managing corresponding Facebook account "McKinsey & Company Karriere" - Knowledge/reputation building: Disseminating McKinsey studies and reports, focus on HR- and Organizational topics - Project management: Press contact and project coordination for "Initiative Chefsache" ("a CEO priority") for more gender balance in top management. Chefsache was founded in July 2015 under the patronage of Chancellor Angela Merkel as a network of leaders from industry and science, the public sector and the media. Further information: https://initiative-chefsache.de/en