Sam Stroman

VP of Marketing @ Stat // Brand Building

Herriman, Utah, United States

About

As the VP of Marketing at Stat, I oversee all aspects of marketing and branding. I have more than 20 years of experience in marketing and creative roles, working with diverse and high-profile clients across various industries and sectors. My core competencies include brand development, creative storytelling, content marketing, advertising, web experience, email marketing, demand generation, and more. I also have a strong background in product design and user experience, having taught design at Utah State University and led the UX team at CHG Healthcare and Jane. I enjoy taking a multi-disciplinary approach to marketing, messaging, and branding, and I have been recognized with multiple awards for my work in these fields. My mission is to create engaging and impactful marketing and branding strategies that resonate with the target audience and drive business growth.

Experience

  • VP of Marketing at Stat
    Sep 2024 - Present · 1 yr 10 mos

  • Awardco (Full-time · 6 yrs 1 mo)
    • VP of Brand
      May 2024 - Sep 2024 · 5 mos

    • VP of Marketing/Brand
      Feb 2021 - May 2024 · 3 yrs 4 mos

      Everything. Pretty much everything.

    • Marketing Director
      Nov 2019 - Feb 2021 · 1 yr 4 mos

  • Owner at APE+ANT
    Jan 2012 - Sep 2019 · 7 yrs 9 mos

    Creative Director, Project Manager, and Owner of a creative co-op that does great work.

  • Jane.com (Lehi, Utah)
    • Lead Product Designer
      Feb 2018 - Sep 2018 · 8 mos

      Principal designer for the Marketing Experience Team, creating tools for customers & internal clients to improve Jane’s marketing efforts.

    • Sr. Product Designer
      Jul 2017 - Feb 2018 · 8 mos

      Designer for the Marketing Experience Team, creating tools for customers & internal clients to improve Jane’s marketing efforts.

  • Sr. UX Designer at CHG Healthcare Services
    Feb 2015 - Jul 2017 · 2 yrs 6 mos

    UX/UI design for 5 national healthcare staffing brands, including 4 site replatforms from discovery through design, development and delivery.