St Albans, England, United Kingdom
Leadership is lifting a person’s vision to high sights, the raising of a person's performance to a higher standard, the building of a personality beyond its normal limitations” My expertise encompasses all aspects of Organisational Setup & Development, Strategic Planning & Implementation, Sales & Commercial Operations Management, Team Leadership & Coaching, Marketing Management, Supply Chain & Logistic Management, Stakeholder Management, Business & Commercial Development, Brand & Channel Management, Project Management, Financial Management, Merger & Acquisition, JV Partnership Agreements, Contract Negotiation, and Operational Leadership. My career history demonstrates my outstanding communication and leadership skills as well as my reputation for being organised and dependable. Meanwhile, my record of leadership in the oil and gas industry has resulted in measurable benefit to companies like Petronas Lubricants, Valvoline Europe, BP, Castrol and Shell. Please note the following highlights from my career... Visionary leader with customer-focused management style, driving the development and implementation of strategies for compelling and innovative business solutions, customer value propositions, new market penetration, and revitalising existing markets with ability to motivate and co-ordinate diverse cross-functional teams. Business-oriented and accomplished leader with over 20 years’ experience leading all facets of sales, marketing, and business development operations in high-growth oil and gas industry. Proven ability to evaluate process and make decisions in fast-paced environment without compromising on quality, budgets, and deadlines. Adapt at directing multifaceted concurrent projects from inception to completion by catalysing desire outcomes. Recognised for promoting effective governance and positive change that improved revenues, operational efficiency and cost savings. Expert at identifying and capitalising opportunities to maximise commercial results and value-added consumer experience. Demonstrated acumen in creating overall strategy, planning, prioritisation, and execution to attain customer satisfaction and meet organisational milestones. Seek opportunities in general management and commercial operations of a company, covering all operations to influence overall business results with end-to-end management roles in adherence industrial best practices, trends, and procedures. Elite communicator able to transform strategic ideas into reality through close co-ordination with all levels of management.
Drive the strategic objectives with a focus on expanding through organic and inorganic growth options and targeting high potential customers and increasing market share across the Europe. Provide the necessary direction and work closely with commercial managers and help drive their sales and strategic business development objectives. Ensure the business strategies are implemented in a way that meets global short- and long-term business development goals. Strengthen core capabilities across the whole value chain in each market. Build and maintain effective relationships with key and potential clients, interacting with business partners and provide expert knowledge and support to ensure operational excellence. Acting as a professional advisor and act as the leader to ensure that the Company’s corporate image is sustained in conjunction with driving maximum value from existing business.
Ensuring smooth running of operational activities, I oversee daily export operations in PLI EMEA region that supplied from different countries with over 40 markets across globe. Covering automotive aftermarket, OEM, and industrial markets I contribute to assist team in cross- and up-selling of overall PLI portfolio. Delivering outstanding services to customer and achieve high level of satisfaction I lead supply chain, marketing, finance, customer service, S&OP, and HSSE operations. Promoting brand image, I represent company in conferences, fairs, and exhibitions.
Expanding aftermarket, OEM, and industrial lubricants business, I aligned all operations across the major European markets via effective P&L management. Attaining sustainable growth for company, I led different business development initiatives, such as new Route to Market strategy. Collaborating with top-performing sales teams to boost shareholder return and relevant functional activities in compliance with company’s policies, I managed direct and indirect channels.
Increasing business development initiatives through managing of direct and indirect channels, interacting with automotive/industrial businesses, I covered UK and several European markets. Overseeing commercial operations of assigned cluster, I met business objectives with optimal shareholder return. Exploring new opportunities and attain best outcome, I actively partook in industrial trade shows, events, and meetings.
I provide leadership, guidance, and vision for commercial, fiscal, and trading activities of crude and complete oil products in West of Suez. Some of my key milestone is following: Revamped value integration across company’s value chain for increasing additional revenue across up-, mid- and down-stream businesses by supporting company’s trading team.
Formulating innovative sales and marketing strategies through business planning, development, and performance management of business, I explored and captured new business opportunities. Driving implementation of strategies for the attainment of sales objectives and growth I created and facilitated several alternative channels for right market penetration efforts. Managing routine operations of business, I hired talented sales team and partners. Some of my key milestones are following: • Developed a business plan, including aggressive market growth strategy, robust budget, and resource allocation. • Setup direct/indirect channels that supported all functions for smooth running of commercial operations by planning and applying successful market entry plans.
Entering new market and leading business development projects, I delivered effective consultancy services to multinational oil, gas, energy companies across the Middle East region and Turkey employing strategic business plans. Additionally, I rendered outsourcing services towards major operations, including terminal operations, HSSE audit, retail site management, transportation, and engineering projects. Some of my key milestones are following: • Completed three projects within the given time and budgetary constraints. • Setup a new team for aligning refinery project in ME. • Managed new market entry project for worldwide lubricants company. Key Projects: Joint Venture agreement of fuels storage terminal among local and global entity | Refinery Project in ME | Market Entry Project for a global lubricant’s supplier into Turkish market.