San Francisco, California, United States
Strategic and results-driven communications professional supporting integrated PR and influencer campaigns across lifestyle, tech, entertainment, and consumer brands.
Lead publicist for globally recognized fashion brands, driving brand awareness through strategic media relations, influencer partnerships, and tailored editorial placements. Secured top-tier press, crafted compelling narratives, and collaborated with brands on integrated campaigns while leading teams to deliver high-impact results.
Managed brand social media, executed influencer gifting campaigns, and coordinated creative teams to deliver cohesive, on-brand content across social, campaigns, and e-commerce.
Collaborated with brand founder to develop social strategy, built influencer partnerships for organic and paid content, and executed data-driven ad campaigns to optimize new product launches.