Samantha Sacks

Senior Publicist at Macmillan Children’s Publishing Group

Brooklyn, New York, United States

About

Energetic, innovative, and detail-oriented Book Publicist with 10+ years of hands-on experience across all genres, with a concentration in Children’s, Young Adult, Graphic Novels, and Middle-Grade.

Experience

  • Macmillan (New York City Metropolitan Area)
    • Senior Publicist
      Mar 2026 - Present · 4 mos

    • Publicist
      Sep 2022 - Mar 2026 · 3 yrs 7 mos

  • Sounds True (Full-time · 4 yrs 2 mos)
    • Associate Publicist
      Sep 2019 - Sep 2022 · 3 yrs 1 mo

      -Dedicated children’s book publicist (9-10 titles per year) and publicist on select adult titles (5-7 per year) -Develop publicity strategies and implement successful campaigns for a diverse list of children’s, YA, and adult titles -Establish strong working relationships with contacts at national print, radio, and online outlets -Write press releases, create press kits, and pull media lists -Identify chapter excerpts for media placement and develop original article ideas -Organize author tours and events, book travel/accommodations, maintain tour itineraries, and conduct appropriate follow-up -Serve as a liaison between the division and all types of media, bookstores, websites, and bloggers -Handle publicity requests for all backlist titles -Provide weekly event and media updates to B2B division and distributor -Communicate with high-profile authors and literary agents -Support Publicity Director on A-level campaigns including 2 New York Times Bestsellers: The Wim Hof Method by Wim Hof and Living Untethered by Michael A. Singer

    • Publicity Assistant
      Aug 2018 - Sep 2019 · 1 yr 2 mos

      -Provided administrative, logistical, and organizational assistance by creating expense reports, handling phone traffic, and scheduling meetings -Executed galley and finished book mailings to national print, radio, and online outlets -Coordinated galley and F&G printings for all titles (50 titles per year) -Leveraged InDesign and Photoshop to create press kits and event posters -Coordinated publicity research and pulled media lists for upcoming releases -Handled publicity requests for all backlist titles

  • Marketing And Publicity Assistant at Little Bee Books
    Sep 2017 - Jun 2018 · 10 mos

    -Provided administrative, organizational, and logistical assistance by processing mailings, handling phone traffic, and updating publicity databases -Created marketing promotions and storytime kits for adult and children’s imprints -Assisted in executing publicity campaigns for A-level adult lifestyle titles -Led and conceptualized successful marketing strategy for BookExpo and BookCon that drove consistent booth traffic throughout all four days

  • Agent Assistant at Creative Artists Agency
    Apr 2017 - Jun 2017 · 3 mos

    -Provided administrative, organizational, and logistical assistance by tracking reviews, handling heavy phone traffic, rolling calls, booking travel, managing schedules, and processing mailings for clients -Compared contracts and reviewed royalty statements -Evaluated unsolicited and client manuscripts and provided readers reports

  • Publicity Coordinator at Rizzoli International Publications
    Sep 2016 - Jan 2017 · 5 mos

    -Provided administrative, organizational, and logistical assistance by processing mailings, handling phone traffic, and updating publicity databases -Write press releases, create press kits, and pull media lists -Provide weekly event and media updates to division -Monitor email accounts