Sam Gardenswartz

VP, Ecom & LTV @ Grüns | Ex-Warby Parker, Bain, VRAI

New York City Metropolitan Area

About

Experienced E-commerce & product leader focused on building stellar teams, creating digital experiences our customers love, and celebrating big launches with homemade cakes. Experienced in: • Owning E-commerce P&L • Business strategy, including scoping customer problems, sizing impact, and prioritizing opportunities • Building up and scaling a product management function • Defining ambiguous problem areas and leading teams to a product vision • Managing multiple functions including Product Management, Engineering, Design, SEO, and CRM • Operating in larger companies (Warby Parker, Bain) and start-ups (VRAI) • Using data to drive decisions and roadmaps • Launching 0 to 1 digital experiences for big strategic priorities • Building strong relationships with business partners

Experience

  • Grüns (Remote)
    • Vice President, Ecom & LTV
      Feb 2026 - Present · 5 mos

    • Vice President, Ecom
      Sep 2025 - Feb 2026 · 6 mos

  • Vice President, Digital at VRAI
    Mar 2023 - Sep 2025 · 2 yrs 7 mos

    • Own E-commerce PnL and end-to-end customer experience • Lead Digital team across product management, development, UX/UI design, SEO, and CRM

  • Warby Parker (6 yrs 8 mos)
    • Director of Product Management
      Jan 2021 - Mar 2023 · 2 yrs 3 mos

      Lead product team owning website and mobile apps Accomplishments include: • Launching and scaling new Contacts business • Launching award-winning Virtual Try-On on both iOS and Website • Redesigning and launching Virtual Vision Test iOS app

    • Senior Product Manager
      May 2018 - Dec 2020 · 2 yrs 8 mos

    • Manager, Ecommerce
      Aug 2016 - May 2018 · 1 yr 10 mos

      Split time 80% PM / 20% other initiatives

  • Senior Associate Consultant at Bain & Company
    Oct 2015 - Jul 2016 · 10 mos

    Experience in Technology and Retail sectors

  • Analyst, Consumer Insights and Strategy at Warby Parker
    Apr 2015 - Oct 2015 · 7 mos