Salem S.

Digital and Spatial Experience Designer

Greater Toronto Area, Canada

About

I combine a Master of Information in UX/Research with a background in interior design to create accessible, research-driven solutions across digital and physical services. My work sits at the intersection of design, service design, and analysis, translating complex information into clear, actionable insights and user-centered experiences. I have experience supporting service improvements through user research, usability testing, and data-informed decision-making, particularly in public-sector and institutional environments.

Experience

  • Design Tech (AODA & GIS) at City of Toronto
    Aug 2025 - Present · 11 mos

  • Product Designer at University of Toronto Facilities & Services
    Sep 2023 - Aug 2025 · 2 yrs

    Led user experience strategy for an internal operations portal by conducting research and usability testing, collaborating with cross-functional teams to improve workflows and digital services, and maintaining accessible, user-centered content aligned with institutional goals.

  • Designer, Interiors at CORE Architects
    Jan 2023 - May 2023 · 5 mos

    Developed coordinated 2D and 3D drawing packages for retail and commercial projects to optimize spatial functionality, while creating standardized digital presentation templates that improved client communication and alignment with studio branding.

  • Designer, Interiors at FORREC
    Jan 2020 - Sep 2022 · 2 yrs 9 mos

    Collaborated with cross-functional teams to design large-scale visitor attractions for major brands, co-leading technical drawing development, coordinating materials and vendor relationships, and ensuring projects met design, accessibility, timeline, and budget requirements.

  • Intern Interior Designer at Ten-2-Four Architecture INC
    2018 - 2019 · 1 yr

    Produced construction drawings, 3D renderings, and permit documentation while collaborating with the Project Manager on space planning, design development, and ensuring compliance with Ontario Building Code requirements.