Sahar S. Al Mawash

Business Development Manager

Riyadh, Saudi Arabia

About

Sahar Al Mawash is a business development and strategic partnerships professional with experience across Saudi Arabia's cultural and creative sectors. Throughout her career, she has led commercial partnerships, strategic initiatives, and cross-sector collaborations that support the growth of cultural and creative industries. Alongside her professional work, Sahar is pursuing a transition into the museum and visual arts sector. She completed the Museum Programme at the Victoria and Albert Museum in London, an experience that deepened her interest in museums, collections, and curatorial practice. She is particularly interested in collection management, acquisitions, and the role museums play in preserving cultural heritage and creating public value. Sahar is committed to combining strategic thinking with cultural stewardship to contribute to the development of museums and cultural institutions in Saudi Arabia and internationally.

Experience

  • Business Development Manager at NEOM
    2024 – Present

    Develop and manage partnerships and stakeholder relationships across cultural and creative initiatives, working with public, private, and non-profit organisations on projects contributing to Saudi Arabia's cultural development.

  • Co-Founder at Maknaz
    2024 – 2025

    Co-founded a digital lab specializing in the digital preservation of visual and film heritage, working with cultural and creative stakeholders to support archiving, legacy planning, and long-term access to cultural content within the Saudi film industry.

  • Thmanyah (3 yrs 1 mo)
    • Head of Production
      2020 – 2023

      Led the development and operational delivery of original visual and audio content, working with creative, technical, and editorial teams to produce culturally driven narratives exploring Saudi identity and social change for public audiences.

    • Head of Audio Production Department
      Sep 2021 - Aug 2022 · 1 yr

    • Producer
      Jan 2020 - Sep 2021 · 1 yr 9 mos

  • PYP Homeroom Teacher at MiSK Schools
    Aug 2018 - Mar 2020 · 1 yr 8 mos