United Arab Emirates
Ever since I was a small child I have been good at making noise. I am now very fortunate to be able to work in the professional audio industry where I can help others to make noise too! Specialties: Wireless Microphones
Whilst continuing to perform some of the same activities at Sennheiser, I was given the responsibility of managing a small team who performed similar activities. This means I have to perform some HR duties such as performance development, task allocation and training for the team. In this role, I became a lot more involved with the coordination of regulatory compliance between our product development/management team and the telecommunications regulators in each of the countries within the territory I am responsible for. This includes type approvals, interpretations of regulations for users, stakeholder liaison for new regulations being proposed and sitting on regional working groups that feed into the ITU. Service and repair assessment also falls within my responsibility in this role. This requires me to carry out fault finding remotely and routing repairs to appropriate service centres throughout the world.
I am responsible for pre and post-sales support for the professional audio and installation markets in a 28 country territory that covers The Middle East, Central Asia & East Africa. This involves conceptual design, audio system architecture, radio frequency planning & coordination, tender generation and interpretation, site support and commissioning of Sennheiser/Neumann brand products. I am also required to support event companies on live music events and other productions, train and develop both internal staff and external partners when it comes to the technical features of professional audio equipment. This includes educational seminars, presenting at and attending trade shows and exhibitions. Supporting the sales team with customer interaction to progress leads into projects.
Regional Sales Manager for ElectroVoice and Dynacord brands. I took care of sales department for Africa and Middle East, finding distributors and installation partners for the product lines and liaising with installation companies to ensure that system designs meet the requirements of the client.
Working in the sales department of one of the major audio and lighting distributors in Dubai. This role involved wide product knowledge, the ability to understand and demo the products from manufacturers like Sennheiser, Neumann, L’Acoustics, Genelec, Martin Professional, Selecon and many more. Whilst in this position I have attended several training courses including 5 days on installed sound at the Sennheiser headquarters in Germany and 3 days on wave front sculpting technology at the L’Acoustics headquarters in France. I was also responsible for reviewing the various markets where the products are suitable and for developing new areas to target. Escalated to position of Sales Manager with a team of 6 sales executives where my duties included: guiding sales staff into becoming productive members of the team by using effective targeting and positive sales methods, collating market information and price setting, audio/lighting system design, BOQ generation, Stock management, sales reporting to the Director of Sales and HR management.
I started working with this Events Company in Dundee where I was required to assist in the set-up of both sound and lighting equipment for musical events comprising of both DJ’s and Bands. I was lucky enough to be asked to continue this for some time in Mallorca.
I worked in this well reputed Home Counties theatre as an assistant technician and was required to assist in the set up of both sound and lighting equipment. I also learned audio editing techniques, plotting lights and how to operate an electronic lighting desk in this role.