Davenport, Florida, United States
Organization is my superpower and how I bridge the gap between organizational systems and creative content marketing. I’m a U.S. Army Veteran, freelance content marketer, and graphic designer with a strong foundation in organization and systems. My background managing high-stakes Army HR and Finance workflows ensures that every creative campaign I lead is built on a foundation of precision and measurable ROI. In the Army, I audited and processed over 1,500 personnel records to ensure 100% accuracy and helped my HR department earn a 100% record-keeping passing rate during a Brigade-level inspection. In Marketing, I’ve helped startups establish an online presence and small business owners increase brand awareness and engagement by 30% in one month, with a 10% increase in follower count through high-quality branded social media content. I've partnered with brands in the beauty, wellness, and lifestyle sectors to turn chaotic digital presence into cohesive brand authority. Whether it's designing a logo or ghostwriting a blog, my focus is on aligning your messaging with your mission to connect with your audience in an authentic, human-centered way. Core Strengths: Strategic Systems: Marketing workflows, Editorial planning, & CRM management. Brand Reputation: Community management, brand messaging, & high-stakes communication. Creative Execution: Logo design, marketing collaterals, & visual storytelling. Content: Blogging, social media posts, & performance tracking/analytics. Technical Tools: Adobe Creative Suite (Photoshop, Illustrator), Canva, Meta Business Suite, Buffer, & AI tools. When I’m not optimizing workflows or sharpening my design skills, you’ll find me practicing hot Pilates, exploring Central Florida, reading, or journaling. I am currently seeking opportunities within a collaborative marketing team or agency that values a blend of creative strategy, authenticity, and operational excellence. Portfolio: www.marketingwithruth.com
• Create custom logos, color palettes, typography systems, and full brand guidelines that reflect each client’s mission, values, and goals. • Build responsive, conversion-focused websites on platforms like Hostinger and Squarespace to help brands in the wellness, real estate, coaching, and professional services industries establish a cohesive and consistent online presence. • Design a variety of print and digital marketing materials — including business cards, flyers, ads, brochures, posters, and pitch decks to increase brand awareness, engagement, and credibility. • Develop visually compelling social media content for platforms like Pinterest, Instagram, and Facebook to help clients market their services, grow their audience, and reach who they're meant to serve. • Maintain brand consistency across all digital communication channels while aligning design strategy with business objectives.
• Developed and documented SOPs for repeatable tasks, reducing turnaround time and ensuring consistency across workflows • Designed intuitive organizational systems within Google Drive to improve team efficiency and productivity • Built and maintained a rental ledger to track monthly property expenses for a small business owner, supporting accurate bookkeeping and financial oversight • Event planning for a Beauty Supply store's 10-year anniversary, including social media marketing campaigns that drove engagement and store traffic • Managed weekly content creation, scheduling, and publishing of branded social media content across multiple platforms • Executed organic social media strategies to drive website traffic and grow audience reach without paid ads • Monitored and analyzed multi-channel social media analytics, adjusting content strategy based on performance metrics to improve results over time
• Responsible for reviewing and processing Voluntary Corporate Actions timely and accurately • Daily set-up and processing of various Corporate Actions events (tender offers, elections, death puts, rights offerings, and warrants offers). • Balanced entitlements and processes liability notices, dividend, and interest payments. • Responded to basic client inquiries and requests. • Reconciled client holdings versus agent holdings to ensure accurate corporate action transaction processing. • Responsible for reviewing cash reconciliations, security and suspense transactions reviews adhering to established quality control measures and procedures. • Responsible for researching and responding to inquiries from internal business groups, depositories, agents, brokers, clients, Investment Managers, sub custodians and/or custodians. • Ensured all relevant documentation and record-keeping is maintained within offer event files.
• Responded to inquiries and complaints from internal and external clients regarding financial products and services. • Mitigated risk by following Banking Secrecy Act guidelines. • Responded and resolved online banking issues in compliance with company policies and procedures. • Closed and resolved cases within a 10-day timeframe to comply with Federal laws and regulations concerning banking. • Submitted client claims, escalating as needed. • Identified and reported fraud and other unauthorized account activity or practices.