Davenport, Florida, United States
I’m a U.S. Army Veteran, freelance content marketer, and graphic designer with a strong foundation in planning and systems. My background managing high-stakes Army HR and Finance workflows ensures that every creative project is delivered with excellence and measurable ROI. In the Army, I audited and processed over 1,500 personnel records and helped my HR department earn a 100% passing rate during a Brigade-level inspection. In Marketing, I’ve helped startups establish an online presence and small business owners increase brand awareness and engagement by 40%, and a 10% increase in follower count in a 60-day period through branded high-quality social media content. I've partnered with brands in the beauty, wellness, and lifestyle sectors to turn inconsistent digital presence into cohesive brands, clear messaging, and growth. Whether it's designing a logo, editing a video, or creating copy for a social media post or blog, my focus is on storytelling and aligning messaging with your mission so you can connect with your audience in an authentic, human-centered way. I specialize in: Strategic Systems: Marketing workflows, Editorial planning, & CRM management. Brand Reputation: Community management, brand messaging, and reputation management. Branding: Logo design, marketing collaterals, and ad design. Content: Blogging, social media posts, & performance tracking/analytics. Technical Tools: Adobe Creative Suite (Photoshop, Illustrator), Canva, Meta Business Suite, Buffer, Notion, & Claude, Gemini, and ChatGPT. In my free time you'll find me sharpening my design and content creation skills, practicing hot Pilates, exploring local gems in Central Florida, reading, or journaling. I'm actively seeking opportunities within a collaborative marketing team or agency that values a blend of creative strategy, authenticity, and operational excellence. Portfolio: www.marketingwithruth.com
• Create custom logos, color palettes, typography systems, and full brand guidelines that reflect each client’s mission, values, and goals. • Build responsive, conversion-focused websites on platforms like Hostinger and Squarespace to help brands in the wellness, real estate, coaching, and professional services industries establish a cohesive and consistent online presence. • Design a variety of print and digital marketing materials — including business cards, flyers, ads, brochures, posters, and pitch decks to increase brand awareness, engagement, and credibility. • Develop visually compelling social media content for platforms like Pinterest, Instagram, and Facebook to help clients market their services, grow their audience, and reach who they're meant to serve. • Maintain brand consistency across all digital communication channels while aligning design strategy with business objectives.
• Developed and documented SOPs for repeatable tasks, reducing turnaround time and ensuring consistency across workflows • Designed intuitive organizational systems within Google Drive to improve business efficiency and productivity • Built and maintained a rental ledger to track monthly property expenses for a small business owner, supporting accurate bookkeeping and financial oversight • Event planning for a Beauty Supply store's 10-year anniversary, including social media marketing campaigns that drove engagement and store traffic • Managed weekly content creation, scheduling, and publishing of branded social media content across multiple platforms • Executed organic social media strategies to drive website traffic and grow audience reach without paid ads • Monitored and analyzed multi-channel social media analytics, adjusting content strategy based on performance metrics to improve results over time
• Responsible for reviewing and processing Voluntary Corporate Actions timely and accurately • Daily set-up and processing of various Corporate Actions events (tender offers, elections, death puts, rights offerings, and warrants offers). • Balanced entitlements and processes liability notices, dividend, and interest payments. • Responded to basic client inquiries and requests. • Reconciled client holdings versus agent holdings to ensure accurate corporate action transaction processing. • Responsible for reviewing cash reconciliations, security and suspense transactions reviews adhering to established quality control measures and procedures. • Responsible for researching and responding to inquiries from internal business groups, depositories, agents, brokers, clients, Investment Managers, sub custodians and/or custodians. • Ensured all relevant documentation and record-keeping is maintained within offer event files.
• Responded to inquiries and complaints from internal and external clients regarding financial products and services. • Mitigated risk by following Banking Secrecy Act guidelines. • Responded and resolved online banking issues in compliance with company policies and procedures. • Closed and resolved cases within a 10-day timeframe to comply with Federal laws and regulations concerning banking. • Submitted client claims, escalating as needed. • Identified and reported fraud and other unauthorized account activity or practices.