The Randstad, Netherlands
Commercial leader with 20+ years of experience in learning, certification and safety services, operating in highly regulated, compliance-driven environments. I focus on building commercially strong and operationally solid organisations, where growth is sustainable, predictable and rooted in trust. My approach is practical and team-driven. I believe performance improves when sales, operations and delivery are fully aligned, working towards clear priorities with consistent execution. This translates into stronger customer relationships, scalable growth, and reliable service delivery. Experienced in translating complex compliance frameworks into commercially viable propositions, bridging the gap between technical requirements and customer value. Currently focused on strengthening end-to-end business leadership, with a clear ambition to contribute to the scaling of business lines, improving ways of working, and driving sustainable growth in international environments. ๐ฆ๐ธ๐ถ๐น๐น๐ - Commercial Strategy & Business Line Growth - Sales Leadership & Key Account Development - Pipeline Development & Revenue Predictability - Product & Market Expansion in Regulated Environments - Commercial Excellence & Process Optimisation - Quality, Compliance & Risk-Aware Operations ๐๐ป๐ฑ๐๐๐๐ฟ๐ถ๐ฒ๐ - Learning, Certification & Workforce Development - Teting, Inspection & Certification (TIC) - Safety, Compliance & Risk Management Services ๐ง๐ผ๐ผ๐น๐ - CRM & Pipeline Management: Salesforce, Microsoft Dynamics - Business Operations & Collaboration: Microsoft 365 - Recruitment Systems: Carerix - Proposal & Content Design: Adobe InDesign
As Sales Manager and member of the Leadership Team, I lead the commercial organisation responsible for accelerating sustainable growth, shaping commercial strategy, and strengthening our market position in Electrical and Explosion Safety across the Netherlands. โ Training Solutions โ Standard and bespoke training programmes. โ Digital Learning โ eLearning, adaptive and blended learning solutions. โ Advisory & Consulting โ Compliance, safety and operational consultancy. โ Inspection & Compliance โ Inspection, assessment and regulatory compliance services. Key responsibilities: โ Leading the commercial organisation and people development โ Accountable for commercial performance, revenue growth, and sales execution โ Member of the RelyOn Electrical Services Netherlands Leadership Team โ Transforming the business into a scalable corporate organisation โ Leading integrated marketing and demand generation initiatives โ Driving strategic cross-selling and one-stop-shop solutions across business lines โ Building sustainable, predictable long-term growth through commercial excellence
Product and market development for the OMR (Oil, Gas & Maritime) business line, including: - Training Solutions โ Standard & tailored programmes - Digital Learning โ eLearning & blended learning - Advisory & Consulting โ Compliance, safety & risk - Compliance โ Regulatory compliance Key responsibilities: โ Developing market expansion strategies โ Identifying new opportunities and business growth areas โ Identified and developed new business opportunities, products, and markets โ Built the Electrical Services business line from concept to a scalable operation โ Led digital product strategy and commercial market introduction โ Directed integrated marketing initiatives supporting commercial growth โ Managed strategic key accounts within the energy and industrial sectors โ Supported M&A activities, including the successful acquisitions and integration of Quercus Technical Services B.V. and Bureau 9000 (Belgium)
โ Established the commercial organisation from the ground up โ Designed and optimised commercial processes to support scalable growth โ Led business development and market expansion initiatives โ Directed product strategy and go-to-market activities for interim management services โ Developed integrated marketing strategies across digital and traditional channels โ Owned commercial performance, key account development, and new business acquisition
Sideline projects in: โ Market analysis and growth strategy โ Product and market development โ Commercial transformation โ Business process optimisation โ Business continuity and quality management โ Standards and regulatory compliance Q-Project Pact brings Qualitative Business Development.
โ Managed business development and key accounts within the GDPR consultancy market โ Acquired and developed strategic accounts across government and technology sectors โ Managed client relationships, including Booking.com โ Coached junior commercial staff and collaborated with recruitment teams on talent acquisition
โ Established scalable commercial processes โ Developed new business across food, pharma, oil & gas, and petrochemicals โ Exceeded annual target within six months โ Won strategic accounts, including Monsanto/Bayer โ Expanded service portfolio through talent acquisition โ Recruited commercial professionals