Ron De Groot

Global Marketing Manager High Voltage Systems for EV @ Sensata Technologies

Almelo, Overijssel, Netherlands

About

Experience

  • Senior Global Strategy and Business Development Manager at Sensata Technologies Holland B.V.
    Sep 2017 - Present · 8 yrs 11 mos

    - Business development for future zero CO2 transportation - In high voltage components, sensors, Battery Management Systems, across automotive and charge infrastructure - Build network in automotive industry - Lead global marketing team/ International travel

  • Sensata Technologies (15 yrs 2 mos)
    • Marketing Director Europe
      Jul 2016 - Present · 10 yrs 1 mo

      - Member of Management team - Managed team 18 FTE’s - Set up of quotation department for > 200 projects/year consisting of project managers, design engineers and cost analyst – gained over 100 mEuro new business - Compliance with new product development standards for Automotive industry - Responsible for annual plan of 0.5 – 1 Billion Euro business entity with business and development centers across Europe - Implemented new financial planning processes

    • Global Marketing Manager Exhaust Treatment Sensors
      Jun 2013 - Jul 2016 · 3 yrs 2 mos

      - Replacement of Exhaust Gas Temperature sensor portfolio by new high performing, low cost sensor family - Acquisition of thin film technology for in house manufacturing - Initiation and execution of new thermo couple technology, anticipating new emerging gasoline particle filter market - Creation of real time forecasting system with closed loop feedback for over 3000 SKU’s - After 10 consecutive years of share loss, turned company into global market leader - Set up of new marketing intelligence competency center in Sofia, Bulgaria to support global strategies - Contacts with Brussels on European emissions legislation - Part of scope: mems pressure sensors

    • Global Marketing and Sales Manager for new M&A
      Jun 2011 - Jun 2013 · 2 yrs 1 mo

      - Integration of new acquired sensor company into Sensata organization; aligned processes, cultures, organization - Member of new company management team - Reorganization of global sales and implementation of marketing strategies based on transportation segments - Assessment of sensor portfolio and initiation of new product development

  • Manager Marketing at Texas Instruments
    Jun 1984 - Jul 2000 · 16 yrs 2 mos

    Aircraft, Military, Automotive Markets Electro-mechanical products, electronic sensors