Romain Goday

Principal Sales Manager, Iberia at HubSpot SaaS | CRM | Tech | Direct and Partner Sales

Barcelona, Catalonia, Spain

About

Senior Manager with experience in consulting, account management and sales, in the B2B tech sector.

Experience

  • HubSpot (11 yrs 7 mos)
    • Principal Sales Manager, Iberia
      May 2022 - Present · 4 yrs 2 mos

      Achievements: ★ President’s Club 2022 ★ 130% Team Attainment 2022

    • Senior Sales Manager, Iberia
      Mar 2020 - May 2022 · 2 yrs 3 mos

      Managing Iberia Partner and Direct Sales team. Responsibility over partner acquisition and revenue generated in the region (including net new, up-sell and cross-sell). Achievements: ★ President’s Club 2020 ★ 130% Team Attainment 2020

    • Manager, Agency Partner & Customer Success, Principal Team, EMEA
      Jun 2019 - Feb 2020 · 9 mos

      Launched and led the EMEA team of Principal Consultants. Focused on driving customer retention, customer growth and scalability. Responsible for the revenue managed by our largest EMEA partners in the Diamond and Elite tiers ($35M ARR). Highlights: - 110% attainment in customer retention - $3M ARR generated via qualified leads - 40% increase in portfolio integrations - Global lead for strategic plays: platform adoption and the creation of a new reseller program

  • Investor & Advisor at Optimus Price
    Sep 2019 - Mar 2024 · 4 yrs 7 mos

    Angel investor

  • Director of Sales and Account Management at AwareX, Inc.
    Mar 2012 - Oct 2014 · 2 yrs 8 mos

    AwareX develops and manages mobile applications for tier 1 Mobile Network Operators, allowing users to manage their account (consumption, billing, upgrades, add-ons, technical support, loyalty programs, etc). Investors include Nauta Capital and Cross Atlantic Capital Partners. I focused primarily in leading and managing the expansion to Latam. My primary focus, led me to: • Structure and close large enterprise SaaS deals (~$1M) bringing MRR, predictability and strong upside to the company. • Guide the operators' Online Channels in the definition of their Mobile Strategy and tailor large enterprise solutions to reach goals of ARPU, cost savings, NPS and migration to automated transactions. • Manage the success of projects' implementation and generate quick user adoption. • Tavel to more than 15 countries and spend 6 months in Chile to hire a local team and launch our Latam headquarters. Highlights as of October 2014: • Cumulative app downloads: 500k+ • Monthly active users: 250k • Monthly sessions: 1.2M • Group vendor: Became group vendor of America Móvil and Telefónica (4th and 5th largest MNOs worldwide) • Top deals: Movistar Argentina, Movistar Chile and Claro Argentina Claro Argentina Google Play app: https://play.google.com/store/apps/details?id=ar.com.claro.android&hl=en_US

  • Board Member - Young Professionals Committee at French American Chamber of Commerce of New England
    Jan 2011 - Mar 2012 · 1 yr 3 mos

    • Created unique networking opportunities and educational events for students and professionals in the earlier stages of their career • Promoted cultural understanding and business opportunity in the French-American community

  • Head of Marketing at Darwin Ecosystem
    Nov 2010 - Mar 2012 · 1 yr 5 mos

    • Pivoted startup from enterprise solution to Software-as-a-Service (SaaS) • Built a strategy to optimize for growth and cost of customer acquisition • Implemented an inbound marketing and managed content creation, SEO efforts, social media promotion and link building strategies • Purchased and used HubSpot to produce and cultivate web-based leads with conversion pages, call-to-actions and nurturing campaigns