Paris, Île-de-France, France
Commercial director with extensive experience in omni-channel strategy. Proven track record delivering strong results within the Consumer Goods industry (Nike) and with strong expertise in FMCG (Beiersdorf). Experienced at identifying growth levers, developing sales in complex mature and highly competitive markets, supporting transformation while achieving performance. Create and execute successful sales action plans and implement international strategies at local level. Management of multi-cultural and cross-functional sales teams. Key strengths : - Create & implement commercial strategies in complex contexts. - Build efficient commercial plans increasing performance and improving profitability, in both growing and decreasing environments, focusing on customer elevation. - Negotiate contracts and accelerate revenue growth for omni-channel and pure-players. - Support the transformation of the commercial activity, maintaining the motivation of the team and achieving the results. - Lead a multi-cultural, x-functional team across 10 countries.
Leading a multicultural, cross-functional team across 10 countries (France, Benelux, Nordics, UK-IR). Team of 15 with 5 direct reports. - Integrated marketplace management, marketplace consolidation, account portfolio optimization. - Full Trade Terms and Distribution Policy activation. - Growth, profitability and consumer experience acceleration. - Supported the business model transformation of the sales activity of the region and reorganized the sales team. - Annual business revenues : $150M.
In charge of all Kids business in France, Benelux and Scandinavia. Managing the marketplace across all channels and all product engines, driving the strategy with the KAMs and a team of account executives, leading the category game plan, and obsessing results. - Creating and executing sales strategic plans for the Kids business. - Driving the team to hit seasonal targets, facilitating planning, forecasting and sell in process. - Exploring all business opportunities - new prospects, covering gaps in distribution and maximizing current partners to go after growth. - Leading Key Account Meetings and sales Go-to-Market meetings. - Reinforcing partnerships with strategic Northern Europe partners – Intersport, Stadium, XXL, Go Sport (among others) and local ones (La Redoute, Galeries Lafayette...). - Close collaboration with marketing team – serving as a category leader – implementing brand strategy, supervising retail brand and digital brand.
- Leading Nike Training Brand vision and strategy in EMEA North (France, Benelux, Scandinavia), strengthening the consumer connection in Paris, focusing on fitness, crossfit and yoga. - Seasonal brand plans development, ongoing team and functions coordination to guarantee a consistent and integrated online & offline go to market. - Obsessing consumers and members, in charge of brand activations.
Internship. In charge of the Monthly Sales report.