Adrián Rodríguez Fernández

About

Enthusiast of reinventing companies thanks to the strategic and advanced use of data with more than 15 years of experience.

Experience

• Senior Director of Data&AI | Global Head of Customer Intelligence and Revenue Analytics at Sani/Ikos Group
  May 2025 - Present · 1 yr 3 mos

• Accenture Song ()
  • GenAI Network Lead | Advanced Analytics Lead | Senior Manager - Accenture Song
    Dec 2023 - May 2025 · 1 yr 6 mos

    Responsible for the adoption of (gen)AI capabilities at Accenture Song (1,000 employees) and the incorporation of new AI-powered services into our customer offering. Leader of dedicated expert team.

  • Advanced Analytics Lead | Senior Manager - Accenture Song
    Sep 2022 - Dec 2023 · 1 yr 4 mos

    Responsible for the adoption of Advanced Analytics capabilities at Accenture Song (1,000 employees) and the incorporation of new AI-powered services into our customer offering. Leader of dedicated expert team.

• Accenture AI (10 yrs 5 mos)
  • Intelligent Marketing Lead | AI Retail Lead | Senior Manager
    Jun 2021 - Aug 2022 · 1 yr 3 mos

    Head of Data & AI for the retail and consumer industries. Go To Market strategy and management of the company's various data practices to successfully achieve sales targets.

  • Intelligent Marketing Lead | AI Retail Lead | Manager
    Dec 2017 - Jun 2021 · 3 yrs 7 mos

    Head of Data & AI for the retail and consumer industries. Go To Market strategy and management of the company's various data practices to successfully achieve sales targets.

  • Advanced Analytics Consultant
    Sep 2014 - Dec 2017 · 3 yrs 4 mos

    Project Manager specialized in data driven transformation.

• Consultor analítico at Neo Metrics
  Apr 2010 - Apr 2012 · 2 yrs 1 mo

• Becario en Cátedra Inteligencia Analítica Avanzada at Universidad de Oviedo
  Sep 2009 - Apr 2010 · 8 mos