Los Angeles Metropolitan Area
I’m a Marketing Director, Social Media Director, and Event Producer specializing in brand growth, experiential marketing, and revenue-driven campaigns. I lead full-scale digital strategy for a celebrity dermatologist across dual luxury locations — managing multi-platform content ecosystems, brand partnerships, and high-performing campaigns across Instagram, TikTok, YouTube, and beyond. I oversee the entire content lifecycle: creative direction, filming, editing, copywriting, publishing, analytics, and optimization. Beyond digital, I produce revenue-generating events and activations — from intimate in-office pop-ups to large-scale open houses hosting 150+ guests and generating $70K+ in a single evening. I manage sponsorships, vendor partnerships, budgeting, logistics, programming, and execution from top to bottom. I also serve as Marketing Director for a statewide nonprofit ballet scholarship competition, where I lead social media, communications, newsletters, and merchandise strategy to expand scholarship access for young dancers. What sets me apart: • I blend creativity with measurable business impact • I build community while driving conversion • I execute at both strategic and operational levels • I don’t just grow audiences — I grow revenue Luxury aesthetics, arts, mission-driven brands, experiential marketing — I thrive where storytelling meets strategy.
Celebrity Dermatology Practice | Santa Monica & Beverly Hills Lead all digital, content, and experiential marketing for a high-profile dermatologist across dual locations, managing 34K+ and 3K+ follower brand accounts across Instagram, TikTok, Facebook, Threads, and YouTube. - Own full-scale content production: concepting, filming, editing, copywriting, publishing, and analytics - Drive strategic brand partnerships with leading medical tech companies, executing sponsored content, influencer visits, commercial shoots, and in-office activations - Produce revenue-generating events, including annual Open House (150+ guests, $70K+ revenue) and recurring pop-ups contributing $100K+ annually - Create and execute email marketing, promotional campaigns, and growth strategies - Consult on skincare brand development and assist in campaign shoots - Support operational systems including before-and-after workflows and in-office retail strategy Blend creative direction, data-driven strategy, and hands-on execution to grow brand visibility, community engagement, and six-figure revenue impact.
Connecticut Classic Ballet Scholarship Competition (Non-Profit) Direct marketing and social media strategy for a statewide ballet scholarship competition serving dancers ages 9–18. - Lead all social media strategy, content creation, publishing, and performance analysis - Develop and design email newsletters and promotional campaigns to drive engagement and participation - Promote scholarship opportunities to prestigious ballet summer intensives - Collaborate with instructors, sponsors, families, and community stakeholders to increase visibility and competition growth - Oversee company merchandise strategy from concept through production and sales Support the next generation of dancers by elevating brand presence, expanding reach, and increasing scholarship access year over year.
Acquired Ava MD