Rob Reeves

Upstate & Midlands SC, Western NC Area Manager at Badger Infrastructure Solutions

Greenville-Spartanburg-Anderson, South Carolina Area

About

Accomplished business leader with extensive experience in startups, turnarounds, and driving business growth. Proven track record in sales leadership, brand building, market expansion, and operational excellence. Skilled in identifying and leveraging value to drive sustainable sales growth and company performance. Expertise includes customer relationship management, upper-level account management, and sales staff development. Operational strengths in P&L management, EBITDA and margin growth, and leading daily operations. Experienced in capital equipment sales, territory management, national account development, fleet operations, and emergency response management. Known for delivering results in challenging environments and driving performance improvements across diverse industries.

Experience

  • Area Manager at Badger Infrastructure Solutions
    Nov 2021 - Present · 4 yrs 8 mos

    Expand Badger Daylighting’s Hydrovac Services into Upstate SC, Midlands SC & Western NC • Design and implement a strategic business plan to establish Badger Daylighting’s hydrovac/hydro excavation services in Upstate SC, Midlands SC and Western NC. • Continuously adjust the business plan based on real-time performance metrics to ensure alignment with regional growth targets and company objectives. • Oversee all aspects of daily operations, ensuring efficient delivery of services while maintaining high standards of operational excellence. • Lead and develop local team, including hiring, training, and performance management, to ensure staff is equipped to meet and exceed expectations. • Take full responsibility for the local area’s P&L management, ensuring EBITDA margins meet or exceed targets. • Prepare and manage annual budgets, closely monitor financial performance, and take corrective actions where necessary to meet profitability • Drive market area business development, identifying new revenue streams and growth opportunities. • Cultivate strong relationships with local and national accounts, ensuring long-term customer satisfaction and repeat business. • Ensure the fleet is managed in compliance with company policies, as well as federal and state regulations. • Promote and enforce safety protocols across all levels of the operation, ensuring the well-being of staff and the integrity of the fleet. • Monitor and analyze key performance indicators (KPIs) regularly, adjusting strategies and operations as needed to improve performance and meet established goals • Consistently identify and implement innovative approaches to expand Badger Daylighting’s corporate strategy while maintaining a strong focus on safety, operational efficiency, and regulatory compliance.

  • Sales Manager at Atlanta Wrecker Sales, Inc
    Jan 2014 - Jul 2021 · 7 yrs 7 mos

    - Led sales department with $60M+ annual sales. - Trained all new and existing sales staff on prospecting new accounts, developing & maintaining customer relationships and closing deals. -Advised ownership on changing market conditions - Implemented processes to improve monthly sales deliveries by nearly 25+% YOY consistently. - Forecasted sales goals with OEM manufacturers and ownership - Managed chassis/vendor relationships. - Trade show planning, scheduling and execution

  • Jolley Service Co, Inc (11 yrs 7 mos)
    • General Manager/Partner
      Sep 2011 - Jan 2014 · 2 yrs 5 mos

      Managed all aspects of daily operations of new/used utility truck dealership, towing/specialized hauling, and emergency/environmental response businesses. Managed sales and service departments, F&I department and overall business P&L. Responsible for new employee hiring and job assignments. Managed fleet acquisitions, maintenance and sales for company owned towing, specialized hauling, and emergency response fleet. Made sure all employees followed safety protocol and training.

    • Sales/Operations Manager/Partner
      Jul 2002 - Sep 2011 · 9 yrs 3 mos

      Responsible for inventory purchasing and management. Completed trade appraisals and values for deals. Directed all marketing campaigns and ad placement. Managed equipment acquisitions for rental operations. Managed vendor relationships. Developed plan for emergency operations and environmental division startup. Developed and executed business plan for all emergency services(including but not limited to) hurricane response, emergency logistics management, emergency HAZMAT operations and fuel spill response.