Ritu Bansal

Supply Chain Transformation | Strategic Sourcing

Santa Clara, California, United States

About

Results-oriented Supply chain professional with a proven track record in Supply Chain, Strategic Silicon/SoC/CPU/EE/Semiconductor Sourcing, NPI, New product development, Supplier/Commodity management, RFQ Ownership augmented with technical expertise in ASIC design. Unique blend of strong technical base, broad business skills and creative outlook. Leading Strategic sourcing, Ecosystem and Negotiation activities for Autonomous Vehicles, Starship Enterprise Networking, Data Center Switching and IoT products. Pioneering revenue sharing approach to provide feature based customer adoption. Specialties: Sourcing strategies| Commodity Management | Negotiation | Benchmarking & Commercial Analysis| Semiconductor | Automotive | SoC | EE | ASIC | Technology Roadmap alignment | New product/design introduction | Cost Strategy Verticals: Automotive, Autonomous Compute, High Performance Computing (HPC), Networking, Campus Switching, Data Center, Open19, IoT

Experience

  • Sr Global Commodity Manager at Amazon Lab126
    Jun 2023 - Present · 3 yrs 2 mos

  • Staff Global Supply Manager at Cruise
    May 2021 - Mar 2023 · 1 yr 11 mos

    Excited to be part of Cruise, building autonomous & all-Electric vehicles, aims to solve an incredibly challenging problem to transform the future of transportation. Leading the SoC, and Compute sourcing and negotiating commercials for the Cruise's Origin Team.

  • Sourcing Commodity Manager at Cisco
    Mar 2017 - May 2021 · 4 yrs 3 mos

    Focus on Cisco's Embedded processor commodity strategy for leading Campus, Data Center & IoT products. Develop and maintain the ecosystem for Cisco product roadmap and potential suppliers. Partnering with Cisco’s Architecture, Marketing and Stakeholders to drive the technology, multi-vendor strategy and commercial engagement with vendor.

  • Sr ASIC Design Engineer at Broadcom Limited
    Jan 2015 - Mar 2017 · 2 yrs 3 mos

    ¥ ASIC Designer for Industry well proven SOC Tomahawk, Trident ¥ Worked closely with the ASIC Architecture teams for driving the forwarding design ¥ Developed common memory wrapper to automate the process across the board ¥ Worked with vendors to evaluate the IP and licensing.

  • Sr Design Engineer at Cisco
    Aug 2010 - Dec 2014 · 4 yrs 5 mos

    • Actively engaged in architecture/design involving dynamic buffer management, packet ordering, flow control, arbiter, traffic queue management, non-droppable traffic through external edram. • Collaborated cross-functionally with software, architecture, and modeling team to resolve ambiguities in ASIC definitions. Interface lead with ASIC backend team to address floor planning/layout/timing