Alexander Ritter

Sales Expert · 15+ years experience in international hospitality industry enabling hotels to optimize revenue budgets

Cologne, North Rhine-Westphalia, Germany

About

YOU WANT TO KNOW ABOUT ALEXANDER? • Born and raised in Bavaria • Professionally educated in the luxury hospitality industry • Over 12 years of international experience with various hotel brands • Expert knowledge in sales, specialized in the European market B2B & B2C of Meetings, Incentives, Conferences and Exhibitions (MICE), Business Travel and Leisure • Current focus of creating and developing business relations with franchise partners

Experience

  • Event Hotels (12 yrs 11 mos)
    • Director of Franchise Relations & Strategic Sales
      Aug 2022 - Present · 3 yrs 11 mos

      www.eventhotels.com

    • Assistant Director of Franchise Relations & Strategic Sales
      Jan 2018 - Jul 2022 · 4 yrs 7 mos

      www.eventhotels.com

    • Area Sales Manager MICE
      Aug 2013 - Dec 2017 · 4 yrs 5 mos

      My duties and responsibilities included the following activities:  Intensive support of existing middle-market customers in southern and western Germany, in the Segments MICE and Corporate (Individual and Group), to achieve the set business goals  Acquisition of new customers in the above segments to increase the hotel revenues  Preparation and implementation of the annual activity plan  Sales advice to the directorates of associated hotels, in the areas of Logis and Food & Beverage  Planning and execution of sales trips and trade fair appearances

  • Swissôtel Hotels & Resorts (Düsseldorf und Umgebung, Deutschland)
    • Sales Manager
      Jun 2013 - Jul 2013 · 2 mos

      My duties and responsibilities included the following activities:  Conducting presentations, guided tours, sales trips and targeted actions for sales increase  Planning, organization and implementation of measures under the Customer Relationship Manage-ments (CRM) such as Information Events, Incentives and FAM Trips  Responsible for supporting corporate clients in the following sales areas: North Rhine-Westphalia, Northern Germany, Belgium, Netherlands, Luxembourg, and Great Britain  Creating a solid customer base through targeted sales and marketing campaigns  Securing the business volume and achieving strategical sales targets

    • Junior Sales Manager
      Nov 2011 - May 2013 · 1 yr 7 mos

      My duties and responsibilities included the following activities:  Conducting presentations, guided tours, sales trips and targeted actions for sales increase  Planning, organization and implementation of measures under the Customer Relationship Manage-ments (CRM) such as Information Events, Incentives and FAM Trips  Responsible for supporting corporate clients in the following sales areas: North Rhine-Westphalia, Northern Germany, Belgium, Netherlands, Luxembourg, and Great Britain  Creating a solid customer base through targeted sales and marketing campaigns  Securing the business volume and achieving strategical sales targets

  • Receptionist at Holiday Inn
    Jan 2011 - Nov 2011 · 11 mos

    In my role as a receptionist, I had the opportunity to gain new and important experiences in guest rela-tions. Spending the time in a predominantly English speaking environment, I was able to develop my written and spoken English skills to an advanced level (C1).

  • InterContinental Hotels & Resorts (Berchtesgaden)
    • Ass. Event Sales Manager
      May 2010 - Jan 2011 · 9 mos

      My duties and responsibilities included the following activities:  Acceptance of offers, telephone analysis of customer needs, sales calls and price negotiations  Price calculations taking into account business criteria and tracking the corporate goals in revenue and yield management  Compile complex offers and contracts for meetings, conferences, incentives, Out-of-home caterings and private celebrations  Organization of the processes in and out of the hotel, in cooperation with partner companies from the catering and event industry for events from 5 to 1,000 people

    • Sales Coordinator
      Jun 2009 - Apr 2010 · 11 mos

      My duties and responsibilities included the following activities:  Acceptance of offers, telephone analysis of customer needs, sales calls and price negotiations  Price calculations taking into account business criteria and tracking the corporate goals in revenue and yield management  Compile complex offers and contracts for meetings, conferences, incentives, Out-of-home caterings and private celebrations  Organization of the processes in and out of the hotel, in cooperation with partner companies from the catering and event industry for events from 5 to 1,000 people