Riete Shukla

I work in content and marketing I help brands explain (what they do) better 🌻

Lucknow, Uttar Pradesh, India

About

Intersection of Content | Documentation | Brand Clarity I help businesses communicate with clarity and intent across presentations, proposals, documents, and marketing materials. My work spans: • PowerPoint and pitch decks • Client proposals and presentations • Business documents and reports • Brochures and marketing collateral • Corporate and professional communication If your decks, documents, or proposals feel confusing, forgettable, or overdesigned, let’s fix that!

Experience

  • Marketing Specialist at PortionPal
    May 2023 - Aug 2025 · 2 yrs 4 mos

    ✨ Key Contributions: - Strategic Branding: Led marketing initiatives focused on brand identity, positioning, and storytelling to align with business goals. - Content Development: Wrote blogs, email campaigns, and social content that increased brand engagement and helped drive lead generation. - Ad Campaign Execution: Designed and ran Meta ad campaigns using Meta Ads Manager and Meta Ad Library, resulting in 100+ quality leads/month. - Client Documentation: Developed investor decks, onboarding guides, and pitch memos to support external communication and brand credibility. - AI-Enhanced Productivity: Leveraged ChatGPT, Notion, and Grammarly to accelerate content production and improve efficiency. Digital Presence Management: Grew and managed the Instagram page @portionpal_fran and authored branded content on getyourportion.com. 🔧 Tools & Skills: Meta Ads Manager · Canva · CapCut · Mailchimp · ChatGPT · Notion · SEO · Content Writing · Brand Strategy · Email Marketing · AI-Assisted Content Creation · Creative Copywriting