Lisle, Illinois, United States
I’m a sales leader who has spent my career building, scaling, and rebuilding revenue organizations across local commerce, marketplaces, logistics, SaaS, and SMB technology. My career started in the trenches of local sales at companies like Yellow Pages, Yelp, and Groupon, where I learned how to sell to small businesses, lead high-volume teams, and build repeatable systems in fast-moving, competitive environments. Those early years shaped the foundation of how I lead today: with structure, accountability, coaching, and a deep respect for the work it takes to win one customer at a time. At Uber for Business, I helped build the SMB sales motion from the ground up, scaling revenue from $0 to $13M in under a year. That experience sharpened my ability to create sales process, hire and develop talent, partner cross-functionally, and move quickly inside a high-growth technology company. Most recently, as Head of SMB Sales at Burq, I led a global sales organization through a major transformation. I scaled the team from roughly 15 reps and 2 managers to 60 reps and 6 managers, rebuilt the sales infrastructure, cleaned and enriched more than 200,000 CRM records, created onboarding and training programs from scratch, introduced stronger manager operating rhythms, and helped grow monthly recurring revenue by 7x in under one year. Across every role, the common thread has been the same: I build sales organizations that are clear, accountable, energized, and scalable. My leadership philosophy is rooted in what I call CAPS: Consistency, Accountability, Purpose, and Structure. Sales professionals need more than a quota and a dashboard. They need clarity, coaching, belief, and a leader who is willing to stand beside them in the wins and the losses. Every sales professional has a number, but none of them want to be treated or managed like one. I’m passionate about helping companies turn messy, underdeveloped, or early-stage sales motions into predictable revenue engines. Whether that means building the first sales playbook, developing frontline managers, improving CRM hygiene, scaling an SMB team, launching new products, or creating a culture of performance, I bring a hands-on, operator-first approach. At my core, I’m a builder. I love the grind of taking something from undefined to repeatable, from reactive to structured, and from potential to performance.
* Led Burq’s global SMB Sales organization, scaling the team from approximately 15 reps and 2 managers to 60 reps and 6 managers while building the infrastructure for continued growth. * Increased monthly recurring revenue by 7x in under one year by rebuilding the sales motion, improving manager accountability, and creating a more consistent operating rhythm. * Built and implemented a scalable sales operating system across hiring, onboarding, training, coaching, pipeline management, forecasting, and performance accountability. * Rebuilt HubSpot sales infrastructure, cleaned and enriched more than 200,000 CRM records, consolidated pipelines, and created stronger data quality standards to improve rep productivity and leadership visibility. * Developed a structured onboarding and enablement program from scratch, including sales scripts, demo standards, call review processes, manager coaching frameworks, and ongoing training cadences. * Led pricing and packaging changes across SMB products, including Core, annual plans, PAYG, Driver Management, and Route Optimization, helping improve monetization and sales consistency. * Partnered cross-functionally with Founders, Marketing, Finance, Product, Customer Success, and Operations to improve lead quality, pricing, handoffs, reporting, and go-to-market execution. * Created a performance-driven sales culture rooted in consistency, accountability, purpose, and structure, while developing frontline managers and identifying future leaders within the organization. * Introduced weekly business reviews, KPI tracking, territory ownership, pipeline hygiene standards, and manager-level forecasting to create a more predictable and scalable revenue engine. * Applied AI tools such as Clay, Wiza, HubSpot automation, and AI-assisted coaching workflows to improve prospecting, CRM cleanliness, sales productivity, and overall team efficiency.
• Founded Even Flow Consulting, a boutique consultancy focused on sales strategy and organizational optimization. • Advised startups, SMBs, and growth-stage tech firms, enhancing their go-to-market design. • Developed AI-integrated systems using HubSpot, Notion, and ChatGPT, driving revenue growth through optimized sales processes. • Expanded service offerings to include AI integration and influencer representation, adapting to client needs.
- Spearhead all Local Sales operations across the Midwest of the U.S. and Canada, leading a team of 70+ BD and MD sales leaders and professionals focused on merchant acquisition, retention, and revenue growth in key verticals including Health & Beauty, Food & Drink, Hotels & Travel and Things to Do. - Orchestrated a full-scale turnaround of the Chicago market, driving a 300%+ increase in Gross Profit within six months by revamping deal structure, launching "The Chicago Project," and reinvesting in local merchant trust through tailored offers and proactive account strategy. - Leveraging my vast network, reestablished relationships with all four major Chicago Sports Franchises - Scaled a Chicago’s hyperlocal sales playbook, combining performance-based KPIs, regional activation tactics, and marketplace optimization to reinvigorate additional underperforming markets. - Developed a cross-functional sales leadership model pairing top BD talent with strategic MDs to drive incremental revenue from dormant and high-potential hierarchical accounts, resulting in faster deal velocity and stronger merchant relationships. - Established rigorous weekly business review cadences, real-time performance dashboards, and sales enablement protocols that increased sales rep productivity by 45%, reduced ramp time, and aligned executive reporting with frontline execution. - Championed a high-accountability culture rooted in data, transparency, and urgency-resulting in record-setting local revenue quarters and renewed internal and external confidence in Groupon's merchant marketplace. - Achieved a 300%+ increase in Gross Profit in the Chicago market within six months through hyperlocal strategy and full merchant engagement turnaround. - Launched and scaled the national BD/MD Agency Model, unlocking dormant revenue in hierarchical accounts. - Built and enforced nationwide deal standards, daily KPIs, and rep accountability protocols that led to record-setting GP performance.
- Launched Uber for Business's SMB organization at the onset of COVID-19, pivoting strategy from rideshare to food delivery and last-mile logistics to meet urgent business demand. - Tasked with building a high-performing B2B sales unit from the ground up, targeting SMBs with fewer than 1,000 employees across diverse verticals. - Developed and implemented GTM strategies, including SOPs, compensation plans, onboarding curriculum, and customer segmentation based on LTV-to-CAC and indexed profitability. - Built and led a team of ~60 across sales, account management, and leadership, driving operational excellence and cross-functional collaboration. - Collaborated with marketing, legal, CX, and enablement teams to create scalable infrastructure and smooth cross-departmental processes. - Generated a $13M run rate in year one and scaled to a $24M run rate by year two, despite a volatile and fast-changing economic landscape. - Secured major wins in the mid-tier hotel and resort segment, helping regional hospitality brands modernize logistics and guest service delivery. - Won large-scale meal plan contracts with leading tech companies, consultancies, and law firms—including Bain Capital and Snapchat—to replace traditional on-site cafeterias with Uber Eats-powered delivery. - Earned distinction as Employee #1 for the SMB org and was ranked in the top 1% of Uber managers nationwide for performance and team leadership. - Guided SMB clients through rapid digital transformation, delivering tailored solutions for employee meals, client gifting, and contactless fulfillment.
- Led a team of up to 20 sales professionals (including two team leads) to sell and market paid search, advertising, and other digital marketing solutions for small businesses. - Collaborated with the software engineering division to pilot and test new software and sales processes before deployment, ensuring a rigorous quality control process. - One of the first managers in Chicago to launch a mentorship program for rising sales managers of color, increasing diverse sales managers from 5% to 35%. - Drove team to exceed sales quotas for 14 consecutive months, closing $10M in sales revenue. - Rated #1 manager (out of 100) in the Chicago office for FY2018 and FY2019. - Won President's Club Top 1% award for an outstanding performance against 600+ managers nationwide. - Introduced performance scorecards and call coaching frameworks to improve sales effectiveness, productivity, and rep development across the team. - Partnered cross-functionally with training and enablement to create an onboarding program that reduced new hire ramp time by 25%.