Rich Cadden

Human Performance Specialist. 🥊World Champion. 🥋BJJ Black Belt. Coach. Personal Trainer. Author

York, England, United Kingdom

About

Boosting your performance. Helping YOU WIN I'm a World Champion sportsman and degree-qualified Engineer with a positive, pragmatic approach to coaching and personal training, both mental and physical. I set up my own thaiboxing gym in 2005 and have had an 87% win ratio, bringing thousands of new people in to the sport and positively affecting their life-style. With a life-times interest in expanding and developing my physical and mental muscle, I have been involved with several industries from railways to aerospace, from car manufacture to health, fitness and well-being. I believe I have now found my true-calling in life, helping others achieve their goals. I set up Star Performance Mind Coaching in May 2009. I wrote The Mind Body Diet book on diet and nutrition in 2010, and filmed a series of instructional self-defence and muay thai videos. And in 2011, I set up Chokdee Academy where we offer the very best in martial arts (Muay Thai, Boxing and Brazilian jiu-jitsu). In 2020 I expanded my personal training business to include several facets of human performance under the banner of York Performance Institute. Within this network we have every area of improving physical, mental, emotional and spiritual development so you can be the best you can be Specialties: Sports Performance Personal Training NLP Coaching Hypnotherapy Hypnosis Confidence training Communication training Goal-setting Timeline Therapy Life Coach Life Coaching Elite Coaching Bodyweight conditioning/Strength and Performance training Health and Safety Cognitive behaviour therapy Diet and nutrition Neuroscience

Experience

  • Commissioner/ Athlete Safety at MMA Commission Worldwide UFC ACA
    Apr 2014 - Present · 12 yrs 4 mos

    Looking after fighter safety on the biggest MMA promotions in the world (ACA in Russia and UFC Europe). Followed stringent safety protocols throughout CV-19 and onwards.

  • Chief Instructor at Chokdee Academy
    Nov 2011 - Present · 14 yrs 9 mos

    WE HELP YOU WIN With the growth of Chokdee Muay Thai and Star Performance Mind Coaching, it was decided that what better way to do business than bring all these services under one roof. Not only does this bring together elite Functional Fitness Training and martial arts (such as Muay Thai, Brazilian Ju-Jitsu, Wrestling, Boxing and MMA) but we can also help you achieve your lifestyle goals from a mental perspective as well!!!!! Chokdee Academy is the centre for fitness, personal development and excellence in York. The services available are designed to offer you a winning combination of physical, mental and holistic help in order for you to achive your goals. Every client receives a bespoke plan to ensure the very best customer service. We offer a wide range of fitness programmes and classes. If people wish to expand their normal scope of training there are personal trainers, hynotherapists, life coaches, nutritionists and motivational coaches in order for you to take your life to the next level. We are living in an information age where knowledge is key. All the coaches/trainers and instructors have trained with the very best in their chosen fields through to international and worldwide acclaim. Come and train with the best, to be the best. WE HELP YOU WIN

  • Human Performance Consultant at York Performance Institute
    Oct 2018 - Present · 7 yrs 10 mos

    Helping clients actualise potential from a physical, mental and holistic perspective

  • Star Performance Mind Coaching (2 yrs 7 mos)
    • Managing Director
      May 2009 - Nov 2011 · 2 yrs 7 mos

      Master NLP Practitioner Master Timeline Therapy Master Hypnotherapy Sports Performance Mind Coach Life-style Coach Business Trainer. Chief Instructor at Chokdee Muay Thai & MMA Gym Strength and Conditioning Coach

    • NLP Coach and Personal Trainer
      May 2009 - Sep 2009 · 5 mos

      Qualified NLP therapist in coaching people through sporting performance issues, life-style management and 1-on-1 general coaching issues. World Champion sportsman offering bodyweight conditioning exercises along with holistic combat fitness

  • Presenter and Commentator at LoftCon Studios
    Sep 2008 - Nov 2010 · 2 yrs 3 mos

    On-screen presenting and voice-over work on a youtube-based Martial Arts News programme. Lead live commentator on Muay-Thai and MMA events. Expert opinion on all matters relating to combat sports, fitness, dieting and sports performance mind coaching.