Lititz, Pennsylvania, United States
Media and communications professional with more than 30 years of experience in managing people, information and products. Skills and experience include editing, writing, web content management, social media management, training, and most importantly, adapting and learning about new ideas and opportunities to engage with the public. Served as editor-in-chief for the award-winning Lititz Record Express newspaper for eight years. Was editor of What's Working in Sales Management and Inventory Managers Update at Progressive Business Publications. Experienced in healthcare and construction/engineering marketing.
Responsible for the management of editorial staff and external media content for the U.S. at WSP, a global engineering, environment and professional services firm.
WSP is a global consulting firm assisting public and private clients to plan, develop, design, construct, operate and maintain critical infrastructure. In my position, I am the lead editor of Insights, a weekly online publication that launched in May 2015 to cover the news and projects of our firm the U.S., Central & South America. Previously served as co-editor of the monthly online Bulletin publication, which covered both U.S. and international projects for Parsons Brinckerhoff, new project wins, awards and other achievements by people in our organization. Insights is available at http://insights.wsp-pb.com. Also work on other writing and editing projects for the Corporate Communications Department, including preparation of articles for other external trade publications, award submittals, and video scripts.
· Web Content Management. Updated web page content, including HTML and CSS updates, for www.LancasterGeneralHealth.org. Also provided staff training. · Project Management. Coordinated meetings, assigned duties, communicated progress with management and oversaw deadlines for web-related initiatives. · Social Media Management. Provided content and analytical management for Facebook, Twitter, Google+, Pinterest, Tumblr, YouTube, Klout and Hootsuite. · Email Newsletter Management. Managed all aspects of monthly e-newsletters. · Live Online Q&A Management. Managed health sessions using CoverItLive. · Blog Management. Maintained and promoted blogs by healthcare professionals. · Video Production. Produced web videos, which included coordinating, scripting, shooting HD video, editing with Adobe Premiere, and promoting finished project. · Editor. Coordinating editor and writer for Generally Speaking and Lancaster General Woman magazine publications. · Also proficient in Google Analytics, Microsoft Office, Search Engine Optimization.
Served as editor-in-chief of "What's Working in Sales Management" from July 2004-August 2005; a national newsletter published semi-monthly, covering topics of importance to sales managers. Served as editor-in-chief of "Inventory Manager's Update" from September 2003-July 2004, a national newsletter published semi-monthly covering issues and topics related to inventory managers.
Served as editor-in-chief of the Lititz Record Express, recognized as one of the best weekly newspapers in Pennsylvania for 2002 by the Pennsylvania Newspaper Publishers Association, earning its prestigious Sweepstakes Award for newspapers with a circulation of 5,000-9,999. Oversaw all editorial aspects of the newspaper, from news writing, editing, layout and design of the entire newspaper, to staff and personnel management. Also worked closely with advertising and production departments. Promoted lively, relevant coverage of the news and features of particular value to residents in northern Lancaster County. Also wrote an award-winning weekly column, "For the Record," focusing on local topics of interest. Earned 10 Keystone Press Awards between 1995-2002. Served as editor and reporter for The Ephrata Review, another Lancaster County Weeklies newspaper, from August 1993-February 1995, covering a four-municipality region and writing a weekly feature column.