Reto Huerlimann

Vice President Sales I Managing Director I Director of Business Development I Executive MBA

Zurich, Switzerland

About

Customer centric and strategic driven leader in sales- and general management with deep knowledge in intercultural management of teams and accounts. Drive for results, motivator and enabler of team members with proven leadership capabilities and a consistent track record across global markets. Wide network in the food and beverage industry, HoReCa-, sanitary-, kitchen- construction environment. Key competences: food and beverage, HoReCa, Sanitary & kitchen market, General Management, construction, plumbing, sales, motivation, water, intercultural management, Leadership, problem solver, growth, market trends,

Experience

  • Managing Director Switzerland / Geschäftsführer Schweiz at RATIONAL AG
    Apr 2023 - Present · 3 yrs 3 mos

  • KWC (Full-time · 5 yrs 11 mos)
    • Vice President Sales Commercial Business
      Jul 2021 - Apr 2023 · 1 yr 10 mos

      Global sales responsibility for the Water Systems Commercial Business and the global Key Account Management & Member of the Global Leadership Team. Managing Director of Franke GmbH and KWC Germany (until March 2022).

    • Director International Sales & Business Development
      Jul 2019 - Aug 2021 · 2 yrs 2 mos

      Leading the KWC Export Team. Global Sales responsibility (w/o domestic Swiss market) for distributors, wholesalers, Inter-Companies & OEM accounts. Managing Director at KWC GmbH Germany. Member of the KWC Management-Team.

    • Sales Director Export
      Jun 2017 - Jul 2019 · 2 yrs 2 mos

      Responsible for the international Export markets. Successfully growing the existing distributor network and expanding into new markets globally. Driving marketing and sales activities, go to market strategies, pricing and margin responsibility.

  • Franke (12 yrs)
    • Director International Sales & Business Development
      Jul 2019 - Aug 2021 · 2 yrs 2 mos

      Responsible for the global export markets at the Water Systems Commercial division incl. key markets such as Switzerland, Austria, Scandinavia, South Europe, APAC among others. Managing Director role at Franke GmbH & member of the Division Management Team . Full responsibility of the international markets at KWC including the Managing Director role at KWC Germany.

    • Sales Director Export - Water Systems
      Feb 2017 - Jul 2019 · 2 yrs 6 mos

      Responsible for the Export markets within the Water Systems Commercial and KWC division. Developing and maintaining the global distribution network. Actively supporting for key projects across all project stages. Conducting training's and seminars to partners such as architects, designers, contractors, operators, developer and distributors.

    • Sales Director Water Systems - Middle East
      Apr 2015 - Jan 2017 · 1 yr 10 mos

      - Heading Sales and Marketing Department for Middle East markets. - Responsible for budget achievement and business development within Middle East, South East Asia and Oceania. - Meeting key decision maker, developer, consultants, contractors and distributors during all project stages.