Auckland, Auckland, New Zealand
Regan Grafton is Chief Tinker and Co-Founder at Thinkerbell NZ. Over his career Regan has produced campaigns which have transformed brands and delivered spectacular results - his work for the NZ Police, 'The most successful recruitment film’ achieved international success but significantly received a month’s worth of inquires in the first 24 hours of launch. Regan is an experienced leader, proven strategic thinker and brings in-depth capability across all platforms. Previously, Regan was the CCO of Stanley St-Ogilvy Auckland/Wellington/Christchurch, was the Executive Creative Director at FCB Auckland/Wellington and Creative Director at DDB New Zealand. Career Highlights: A key part in winning Campaign Brief Creative Agency of the year 7 times. Won Stanley St's first Grand Axis and APAC Gold Effie. Won FCB's first and only Campaign Brief Creative Agency of the year title. Convener of the Axis Awards. Judged at Cannes Comms council board member. He has 39 Cannes Lions to his name, 23 Gold Effies, 7 D&AD pencils, was ranked number six in the world and number one in NZ, along with other countless international Grand Prix, golds, silvers and bronzes. Outside of work Regan has another full time job, wrangling two young sons (Arlo 6 and Leo 9).
An experienced leader and top-notch creative tinker, Regan has led 5 creative agencies and won Agency of the Year 7 times. He has been ranked number six in the world, and as part of the Comms Council Board, convened award shows and judged in Cannes. He has had experience in running both brand and shopper agencies. His 39 Cannes Lions and 23 gold Effies are testament to his ability to produce creative work that delivers.
Regan Grafton is the Chief Creative Officer at Stanley St, New Zealand's largest independent agency. Over the last 3 years his leadership has produced campaigns which have transformed brands and delivered spectacular results. His work for the NZ Police, 'The most successful recruitment film’ achieved international success but significantly received a month’s worth of inquires in the first 24 hours of launch. In 2018, Regan has helped take out the Grand Axis at the New Zealand Axis Awards, along with international trophies from shows such as Cannes, D&AD, Award in Australia and One Show in America. Regan is an experienced leader, proven strategic thinker and brings in-depth capability across all platforms. Previously, Regan was Executive Creative Director at Ogilvy NZ, FCB New Zealand and Creative Director at DDB New Zealand. Regan has been instrumental in many of these agencies successes, he was a key part in winning Campaign Brief Creative Agency of the year 7 times for DDB. He was also instrumental in FCB's first Campaign Brief Creative Agency of the year title. He also has numerous other industry number one titles including Young Guns Global Agency of the Year, Spikes Network of the Year, National Business Review Agency of the Year and multiple Ad Media Agency of the Year wins. On a personal level, Regan has 38 Cannes Lions to his name, was ranked number six in the world (2014 Won Report) and number one in NZ, along with other countless international Grand Prix, golds, silvers and bronzes from Cannes, One Show, D&AD, Clio, Andys, London international, NY festival, Australian Award, Spikes, Webbys, Caples, and the NZ Axis Awards. Whilst the quality of the creative product is paramount, Regan is also focused on business profitability. Regan has consistently contributed to revenue growth through maximising existing revenue streams as well as delivering growth via new business wins.
Regan Grafton is the Chief Creative Officer at Ogilvy, New Zealand. Over the last 3 years his leadership has produced campaigns which have transformed brands and delivered spectacular results. His work for the NZ Police, 'The most successful recruitment film’ achieved international success but significantly received a month’s worth of inquires in the first 24 hours of launch. In 2018, Regan has helped take out the Grand Axis at the New Zealand Axis Awards, along with international trophies from shows such as Cannes, D&AD, Award in Australia and One Show in America. Regan is an experienced leader, proven strategic thinker and brings in-depth capability across all platforms. Previously, Regan was the Chief Creative Officer at Ogilvy NZ, Executive Creative Director at FCB New Zealand and Creative Director at DDB New Zealand. Regan has been instrumental in many of these agencies successes, he was a key part in winning Campaign Brief Creative Agency of the year 7 times for DDB. He was also instrumental in FCB's first Campaign Brief Creative Agency of the year title. He also has numerous other industry number one titles including Young Guns Global Agency of the Year, Spikes Network of the Year, National Business Review Agency of the Year and multiple Ad Media Agency of the Year wins. On a personal level, Regan has 38 Cannes Lions to his name, was ranked number six in the world (2014 Won Report) and number one in NZ, along with other countless international Grand Prix, golds, silvers and bronzes from Cannes, One Show, D&AD, Clio, Andys, London international, NY festival, Australian Award, Spikes, Webbys, Caples, and the NZ Axis Awards. Whilst the quality of the creative product is paramount, Regan is also focused on business profitability. Regan has consistently contributed to revenue growth through maximising existing revenue streams as well as delivering growth via new business wins.