San Francisco, California, United States
Experienced Client Partner, data-driven storyteller, and relationship builder navigating the dynamic world of Sales and Client Success. With a background in analytics, retail sales, B2B Tech, crypto, and applied Ai, I aim to bring data-driven Currently honing my skills in Client Partnership, Applied Ai, and Sales at Moloco where I’m passionate about driving meaningful connections and business growth whilst implementing agentic-Ai for customer insight and Sales pipeline hygiene. My experience spans across Enterprise clients across Retail, FinTech, Tech, and Crypto verticals. Outside of work, I’m an proud cat dad to Todd - an Abyssinian with plenty of personality!
During my time at OMG/PHD I have assisted in creating one of the largest media investment ROI-response curve systems for over 100 different country-brand combinations. These curves allowed brands to optimize their spend across the media portfolio for future planning. I've also managed Marketing Mix Analysis for 5 large CPG brands within all of North America and acted as a consultant for global MMA's.
Worked as COO of Asphalt Digital handling all customer interactions, data analytics, brand strategy, and campaign rollout. Acquired first client, Honeypooch, and was able to get their advertisements to reach over 50,000 unique monthly views on Facebook Ads on a monthly basis. Used Google Analytics in conjunction with Facebook Ads to track conversion funnels and to AB test different advertisements against each other