Riyadh, Saudi Arabia
Communication expert with 8+ years of experience in content management, translation, media, and marketing. Skilled at turning strategy into actionable execution that drives measurable outcomes. Recognized for strong leadership, adaptability, and creative problem-solving in fast-paced environments. Brings a multi-disciplinary perspective and a proactive mindset, contributing to forward-thinking organizations where communication drives meaningful impact.
✧ Led content and translation for the new website as part of the rebranding project, ensuring messaging, tone, and terminology reinforced the company’s strategic positioning and brand vision. ✧ Supervised the Content and Translation Team, maintaining consistent brand messaging and high editorial standards across all platforms. ✧ Developed content strategies, including messaging frameworks, tone of voice, and terminology guidelines. ✧ Developed executive communications for C-suite and senior leadership, enhancing strategic presence, influence, and alignment with the company’s objectives. ✧ Managed content agencies and freelancers, ensuring high-quality deliverables and optimized workflows.
✧ Planned and executed multi-channel creative content strategies, including social media, external and internal communications, email, and website, strengthening brand presence and stakeholder engagement. ✧ Translated, edited, and ensured quality of organization-wide materials, maintaining messaging consistency and high editorial standards. ✧ Directed end-to-end creative processes, from concept development to final delivery, ensuring all campaigns are aligned with brand strategy and organizational objectives. ✧ Crafted UX content, including microcopy, user flows, and scenarios, enhancing user experience and engagement while maintaining brand voice. ✧ Developed executive communications for C-suite and senior leadership, reinforcing strategic priorities.
Nominated by the Dean of the College of Languages to join a specialized Translation Committee for the PNU website transformation project, ensuring linguistic accuracy, terminology consistency, and high-quality bilingual content across digital platforms.