Paris, Île-de-France, France
You think you know how to use AI, but do you know how to get noticed by it ? Here’s a simple statistic : 80% of internet users now rely on the first responses from generative AI systems like ChatGPT, Gemini, or Perplexity to make their decisions. Where do you stand with these new “go-to” machines ? Specifically through : - a redesign of your website’s main pages, with content easily detectable by AI bots; - the creation of “subpages” (via query fan-out), to reassure AI systems of the breadth of your expertise; - the implementation of a domain authority strategy (including the identification of credible sources for AI bots); - a true semantic markup; - and above all, an emotionally intelligent copywriting, to continue reaching your target audience while maintaining your identity; I offer a complete overhaul of your communication strategy to position you where internet users will be searching for you in 2026 and to stay ahead of your competitors who haven’t made the switch yet.
- Developed and executed Generative Engine Optimization (GEO) strategies, increasing CapCut brand visibility in AI-generated responses across ChatGPT, Gemini, Perplexity, and Claude by +45% in targeted queries. - Crafted high-performing, conversion-focused copy for AI-driven environments, improving content engagement rates by +38% and conversion rates by +22%. - Optimized content pipelines for AI-first discovery, aligning messaging with how large language models retrieve, rank, and synthesize information. - Collaborated with product, marketing, and data teams to integrate AI-driven content strategies into global campaigns. - Analyzed prompt-response behavior across ChatGPT, Gemini, Perplexity, and Claude to refine tone, structure, and keyword positioning. - Built scalable frameworks for AI-assisted copywriting, combining human creativity with LLM outputs to maximize efficiency and consistency. - Conducted ongoing testing and iteration of prompts, templates, and content structures to improve performance in AI-generated answers. - Led research on emerging trends in AI search, conversational UX, and zero-click ecosystems, translating insights into actionable content strategies. - Ensured brand voice consistency across all AI-generated and human-written content. - Mentored cross-functional teams on best practices in AI copywriting, prompt engineering, and GEO optimization.
Blog & Article Writing : - Crafting thought leadership articles to position clients as industry experts in LLMs (ChatGPT, Perplexity, Gemini, Claude). - Writing GEO-optimized blog posts on B2B trends, solutions, and case studies. - Creating pillar pages and content clusters for better search engine ranking. Website & Landing Page AI-Copywriting : - Creating conversion-focused website copy for service pages, about pages, and CTAs. - Writing high-converting landing pages for B2B lead magnets and gated content. - Optimizing meta descriptions, headers, and UX microcopy for better engagement.
- Website Content Creation – Writing clear, engaging, and GEO-friendly content for company websites, landing pages, and product pages. - Technical Writing – Crafting user manuals, documentation, FAQs, and knowledge base articles. - Blog & Article Writing – Producing informative, well-researched content on IT trends, cybersecurity, cloud computing, and software solutions. - Website & Software Localization – Translating UI/UX elements, navigation menus, and on-screen texts for multilingual users. - Technical Document Translation – Translating user manuals, system guides, and helpdesk documentation. - GEO/SEO Localization – Translating and optimizing website content, meta descriptions, and keywords for LLMs and local search engines.
Content Creation & Strategy : - Writing engaging blog posts, articles, and thought leadership pieces for clients. - Crafting GEO-optimized content to improve organic search rankings. - Developing content calendars and strategies tailored to target audiences. Advertising & Sales AI-Copywriting : - Creating compelling ad copy for ChatGPT, Perplexity, Gemini, Google Ads, Facebook & LinkedIn. - Writing persuasive landing pages and sales funnels to increase conversions. - Crafting email marketing sequences, newsletters, and promotional campaigns. Brand Messaging & Storytelling : - Developing brand voice guidelines to ensure consistent communication. - Writing brand stories, mission statements, and value propositions. - Crafting engaging case studies and client testimonials. Research & GEO Optimization : - Conducting keyword research and competitor analysis. - Writing meta titles, descriptions, and alt text for improved search engine visibility. - Keeping up with GEO/SEO trends and adapting strategies accordingly.
SEO Content Writing & Strategy : - Writing SEO-optimized blog posts, articles, and whitepapers on language services, AI training data, and localization trends. - Conducting keyword research to identify high-ranking opportunities and improve search visibility. - Creating pillar pages and topic clusters to boost organic traffic. Website & Landing Page Copywriting : - Crafting engaging and conversion-driven website copy for service pages, industry pages, and case studies. - Writing localized SEO-friendly landing pages to target multilingual audiences. - Optimizing meta titles, descriptions, and alt text for improved rankings. Localization & Multilingual Content Strategy : - Adapting English content for international markets while maintaining SEO best practices. - Collaborating with translators and linguists to ensure culturally appropriate messaging. - Writing bilingual or multilingual content strategies for expanding global reach. Research & Analytics : - Monitoring SEO performance metrics using Google Analytics, SEMrush, or Ahrefs. - Conducting competitor analysis to identify content gaps and opportunities. - A/B testing headlines, CTAs, and landing pages to improve conversion rates.