Dallas-Fort Worth Metroplex
As a Cloud Security Consultant at Zscaler, I help organizations secure their digital transformations by introducing them to cloud-first, zero trust solutions that protect their data, users, and applications in an increasingly complex threat landscape. Beyond cloud security, I’m deeply interested in blockchain security and the evolving intersection between decentralized technologies and cybersecurity. As businesses continue to embrace both cloud-based and blockchain ecosystems, I aim to be at the forefront of these conversations, helping organizations navigate the challenges and opportunities of securing tomorrow’s technologies.
Zscaler is Gartner's Zero Trust LEADER because... - We run the world’s largest ZERO TRUST EXCHANGE - Zero Trust and Cloud Security is the future! - 150 global data centers = super fast UX - We connect users to apps, not the network - Proxy architecture at scale, not passthrough - We enable "Work From Anywhere" with no VPN - We deliver SSL, SWG, CASB, DLP, & ZTNA as a service - We reduce complexity and MPLS cost (30-50%) - We improve O365 and G Suite performance - Cloud platform instead of virtual appliances (ie Prisma)
Tech Start-Up (Web3) | May 2022 – Present I have played a pivotal role in growing brand awareness and establishing several companies within the Web3 community, focusing on community engagement and high-end brand collaborations. In this role, I developed and managed marketing campaign calendars across social media and press outlets, ensuring all campaigns aligned with strategic goals. I introduced a data-driven approach to lead generation, customer acquisition, and user engagement, optimizing marketing funnels for better performance. I have collaborated with key external partners, including Frontier X and Immutable X, to craft creative and go-to-market branding strategies. By analyzing current marketing trends and implementing traditional strategies within Web3, I have created compelling campaigns that drove awareness within the broader crypto community. Additionally, I managed all aspects of social media content creation and execution and represented the company as a spokesperson at key industry events such as NFT.NYC, Consensus, Art Basel, and SXSW. Non-Profits In my non-profit roles, I designed websites and branding materials for independent creative professionals and served as the Interim Marketing Director for the South Bay Community Development Center. I implemented grassroots marketing initiatives, collaborating with individual NAC leaders, and launched bilingual marketing team meetings with the support of translators. I also took charge of identifying potential sponsors and media opportunities, designing print materials, and creating sponsor media kits. As the lead press coordinator for Live Black Heart, Inc/Hope Connect, I was responsible for partnership acquisition, event advertising, and apparel promotions. I also represented multiple entertainment artists, successfully securing clothing and brand sponsorships.
• Built a steady pipeline through targeted outreach and prospecting, generating consistent interest in re:work’s volunteer program • Managed outbound campaigns through email, calls, and social media, meeting or surpassing engagement and lead-generation goals • Used Hunter, Apollo.io, and LinkedIn Sales Navigator to track outreach and optimize lead engagement, improving efficiency and reach • Focused on companies with active volunteer networks and alignment with re:work’s mission, using this data to prioritize outreach to high- impact prospects • Led discovery calls to share Rework’s mission and volunteer opportunities, coordinating closely with partnership teams to foster volunteer interest and partnership potential
In my capacity as the Head of Marketing for stakedICP, I played a crucial role in propelling the growth of StakedICP and shaping a positive community sentiment. Through strategic initiatives, I positioned StakedICP as a leader in the ICP DeFi ecosystem, establishing key partnerships and contributing to the overall success of the platform. My active engagement with the community on platforms like Telegram, Discord, Twitter, and Medium involved crafting compelling content to foster a vibrant and connected user base. I secured press engagements for the founder, aiding in the overall success of the platform. Notably, I led an entire brand redesign, cultivating a more trusted and definitive brand presence. This redesign played a pivotal role in enhancing the platform's credibility and solidifying its position within the market. Throughout these endeavors, I demonstrated adaptability and resilience to market changes and shifting customer dynamics, ensuring our strategies remained responsive to industry trends and community needs.
In my role as the Head of Marketing and Brand Strategist at Rehydr8, an 88-Ideas project (co-founded by Jeremiah Benjamin and backed by Baron Davis), I organized a product launch event in Los Angeles, CA. The goal was to boost brand awareness in the wellness and Web3 communities. I successfully pitched partnerships with brands like MindBody, Alo Yoga, and the Black Women’s Yoga Collective. Additionally, I played a part in writing and editing grant applications, helping secure funding for our growing startup. During industry events like Nearcon 2022, I secured press coverage and built relationships with Web3 journalists, increasing brand awareness for our meditative metaverse project backed by NEAR. I oversaw marketing campaigns, collaborated with external partners, and kept up with marketing trends. I crafted campaigns to introduce and raise awareness in the broader Web3 and wellness communities. Finally, I handled the creation of all digital and print marketing content and campaigns. https://www.youtube.com/watch?app=desktop&v=OiyD0V8VJm4