Indore, Madhya Pradesh, India
I work at the intersection of product marketing, growth, and automation, building systems that don’t just drive demand, but run it. Currently a Product Marketer at evervent and an MBA candidate at IIM Bodh Gaya (Top 1%), I work closely with leadership on GTM strategy, positioning, and growth execution, translating business goals into scalable systems. What differentiates me is my ability to build automation-led growth engines, not just campaigns. Key Achievements: • Social Media Automation Systems → End-to-end engines handling content generation, publishing, and follow-ups • SEO Automation Engines → Automated audits, scoring, and real-time fixes via CMS integrations • Email Growth Systems → Segmentation → outreach → follow-ups → reply detection → intent classification • Founder of SPARSH, a CSR initiative featured on the Ministry of Education portal, impacting 10,000+ beneficiaries. • Marketing Strategy - Phoenix Global (Live Project) | Conducted EV market analysis, shaping expansion plans in Southeast Asia. • Product and Consumer Insights - Skilled Sapiens (Live Project) | Led consumer need analysis and product portfolio strategy, improving user engagement by 30%. These systems combine AI + workflows + marketing strategy to create always-on growth loops. What I focus on: • GTM & positioning → Taking products to market with clarity and traction • Automation-led growth → Scaling inbound and outbound through systems, not manual effort • AI in marketing → Leveraging tools and workflows to compound output • Execution at scale → Building assets that continue to perform Selected outcomes: • 120%+ improvement in engagement across campaigns • 35%+ increase in product adoption • 40%+ improvement in marketing ROI through data-led optimizations • Built multiple automation systems across SEO, social, and outbound I’m interested in roles at the intersection of product marketing, growth, and AI-led systems, where I can build scalable growth infrastructure, not just campaigns.
1. Go-to-Market (GTM) Strategy: Leading the execution of GTM plans for fintech and insurtech product features, ensuring seamless adoption across MSME and broker segments. 2. Sales Enablement: Designing high-impact sales collateral, including pitch decks, product one-pagers, and ROI calculators to empower the sales team and shorten the deal cycle. 3. Market Intelligence: Conducting competitive analysis and user research to refine product positioning and identify untapped opportunities in the digital insurance space. 4. Cross-Functional Collaboration: Acting as a bridge between Product, Engineering, and Sales teams to translate complex technical roadmaps into value-driven customer narratives. 5. Content & Campaign Management: Crafting compelling messaging for multi-channel marketing campaigns (Email, LinkedIn, and Web) to drive lead generation and user engagement.
• Spearheaded CSR initiatives focused on educational development, impacting 500+ students through structured learning programs. • Designed and executed strategic partnerships with NGOs and corporate sponsors to scale social impact. • Developed data-driven impact reports, improving resource allocation by 30%.
• Led the design and deployment of a fully SEO-optimized website using Figma, WordPress, HTML, and JavaScript, reducing load time from 10s to 3s and fixing all technical SEO gaps • Built an integrated lead generation and nurturing funnel using WPForms, Wati, Mailchimp, and ERPNext, improving automation and sales readiness • Developed buyer personas (MEP consultants, contractors, dealers, industries) and created customized landing pages and funnel journeys • Conducted market research & GTM strategy for launching fire-rated doors and curtains, forming the foundation for internal strategy and compliance meetings with CBRI • Revamped social media content strategy using persona-driven communication, increasing engagement and visibility • Represented Air Flow at the Plumbex Exhibition, a leading event in the MEP industry—engaging directly with stakeholders and showcasing product innovations • Automated key workflows across platforms, significantly improving lead management and follow-up efficiency
• Conducted market research & competitor analysis, shaping the company's go-to-market strategy. • Led cross-functional teams to drive sales pipeline efficiency, improving conversion rates by 25%. • Developed a customer acquisition framework, reducing churn rate by 18%.