Pune, Maharashtra, India
✓ Providing Strategic insights to the clients which help in achieving the business goals of the clients ✓ Understanding client requirements and the problem statements and building strategies and solutions around it to improve the performance ✓ Developing Marketing plans, media plans, revenue growth, retention, brand loyalty for increasing sales by building digital advertising plan and allocating media budgets accordingly ✓ Heading Monthly/ Quarterly/ Yearly business reviews with clients to showcase the growth and draw a suitable roadmap for future goals. ✓ Proven track record of Leadership and people management skills. ✓ Constantly shared Root cause analysis and Funnel level analysis which made sure that we don't miss out on traction even for a day.
✓ Devised and implemented strategies on Facebook, Instagram, Snapchat for user acquisition, retention, remarketing & brand awareness for clients across E-Commerce, BFSI , SaaS , Healthcare. ✓ Analyzed and estimated growth metrics for clients of various verticals to achieve marketing revenue goals. ✓ Derived strategic insights for effective campaign management using Google Analytics, Appsflyer, Facebook Ad Manager etc. to maximize ROAS. ✓ In-charge of daily operations on accounts and end to end communication with internal and external stakeholders. ✓ Owned, managed and grew digital channel strategies. ✓ Website transactions, Mobile App Installs,Lead generation, Post promotions, Dynamic product Ads, Catalogue Ads, Brand awareness and reach are some of my areas of expertise