Toronto, Ontario, Canada
Dedicated and results-driven Research Analyst with a passion for transforming raw data into perceivable insights. I enjoy unraveling complex trends, identifying key opportunities, while also providing strategic recommendations that drive informed decision-making. Proven track record of conducting comprehensive market analyses, competitor assessments, and industry trend evaluations to guide business strategies.
Proven track record in guiding major brands like Microsoft and Coca-Cola through complex market analyses to drive business growth and product innovation possibilities. Managed field operations for Harrispoll L.L.C., Rochester, a U.S. based Market Research agency. End-to-end Project Management for developing consumer insights. Led a market segmentation project for Google that resulted in a 20% increase in targeted marketing efficiency. Developed a consumer preference study for Lululemon that influenced the launch of a successful product line. Collaborated closely with Casetify to analyze consumer trends, contributing to a 15% growth in market share within the competitive tech accessory space. Managed Quantitative studies along with field operations for multiple clients daily with strict deadlines on project dates and reports. Created reports and presentations for Harrispoll to increase their trust & reputation among clients.
To generate leads, close deals, and manage client relationships. Emphasis on negotiation and persuasive communication was sharpened, especially during closing deals. Generated Sales revenue worth $30,000 during my tenure. Managed financial consultations for students upon their enrollment in the program. Involved in research of new markets and sales strategies that enhance product positioning and boost company revenue.