Rachel Yap

Product Manager leveraging data analytics | Engineer

Santa Clara, California, United States

About

Passionate in innovation and product enablers. I help organization grow through a series of pipeline by leveraging data analytics to derive actionable business insight, influence product portfolio and feature, develop product Go-To-Market strategy as well as derive metrics to measure and track business performance. I bring along extensive experience spanned across 2 continents (North America & Asia) and 3 countries (Malaysia, Singapore & US) with strong customer & regional team interface experience globally, focusing on b2b market segment. My industry experience include:- - Tier 1 Semiconductor Industry with broad technical and market knowledge ranging from wafer fabrication, chipset packaging process as well as wafer fabrication equipment ecosystem. - Technical Service managing consumer electronic product in Asia Pacific responsible on collecting voice of customer, influence product development, deliver product portfolio training, new product launch readiness and rollout, as well as resolve escalation of quality issue. - Business Consultant managing Asia Pacific market research for fast moving consumer goods retail panel responsible on measuring client market performance, analyzing market dynamics, resolving sales & marketing issues as well as identifying and capturing market growth opportunities. I bring value to the table by galvanize people, ignite compassion and achieve greatness collectively, one step at a time. Outside of my professional life, I'm particularly interested and passionate about the cause on environmental issues and education aspects, advocating for girls/ women in STEM. Hope to contribute in a small way to make a small change for the good of the community.

Experience

  • Senior Product Manager at Applied Materials
    Nov 2015 - Present · 10 yrs 9 mos

    Define Go-To-Market strategy for New Product Introduction & After Sales Service Product Offering through data analytics.

  • Manager, Regional Data Science at Nielsen
    Jan 2013 - Aug 2015 · 2 yrs 8 mos

    Consultant & Partnership engaging market research and business strategy relationships

  • Technical Services at 3M
    Jan 2009 - Jan 2013 · 4 yrs 1 mo

    Voice of customer in Display Product Portfolio across Sales, Marketing and Product Development Team

  • Technology Development at Intel Corporation
    Feb 2005 - Jan 2009 · 4 yrs

    Designing, developing and testing new technology product and processes