Hanoi Capital Region
Over the past 14 years, I’ve dedicated my career to building brands and driving business impact through marketing – from mass retail to dynamic F&B chains. 8 years in the Food & Beverage industry have taught me to move fast, think customer-first, and balance creativity with operational reality. Whether launching new concepts, refreshing brand identities, or leading nationwide campaigns, I've learned that marketing is most powerful when deeply aligned with business goals and customer value. Before that, 6 years in the retail sector shaped my foundation – mastering category management, merchandising strategy, and customer behavior analytics across diverse product lines. As a Head of Marketing, my passion is to empower teams, build distinctive brands, and turn ideas into growth. I believe that great marketing isn’t just about reach – it’s about relevance, resonance, and results. Always learning. Always building. Always evolving.