New Zealand
I have 6 years of deep expertise in digital media and brand partnerships. Based in China, I founded and operate a media company while maintaining an active presence as a social media creator. I’ve collaborated with 200+ globally renowned brands, including Estée Lauder, L’Oréal, and Chanel, specializing in brand strategy, integrated marketing, and high-impact digital campaigns. Currently settled in Auckland, I am pursuing an MBA at Massey University to enhance my strategic leadership and global business acumen. My core strengths lie in brand marketing and event strategy: I excel at distilling key selling points into compelling marketing strategies that quickly capture consumer attention, drive product discovery, and boost purchase intent. By combining strategic positioning, creative execution, and data-driven optimization, I consistently deliver results for brands.
•Collaborated with 200+ brands on advertising and marketing campaigns. •Produced engaging content to support brand promotion and audience growth.
·Invested as a shareholder and actively participated in business operations and management. ·Managed and maintained client relationships to enhance customer satisfaction and retention.
Managed and hosted live events and promotional activities. Delivered marketing and advertising presentations to support brand communication and outreach objectives.