Qarab Raza

Digital Marketing || Performance Marketing || CRO || SEO/SEM || Paid Marketing || Business Expert

Dubai, United Arab Emirates

About

I am a results-driven Performance Marketer & Digital Marketing Specialist with 8 years of experience in Social Media Marketing (Facebook, Instagram, TikTok), SEO, SEM, Google Analytics, CRO, CRM Management, and eCommerce Development. My expertise lies in optimizing digital campaigns, enhancing website performance, and scaling businesses through data-driven marketing strategies. Currently managing multiple businesses in the UAE, I specialize in: ✅ Paid Advertising & Performance Marketing – Running high-converting campaigns on Facebook, Instagram, TikTok, and Google Ads. ✅ Website CRO & Sales Funnel Optimization – Identifying and fixing sales leakages using heatmaps, A/B testing, and analytics. ✅ SEO & SEM Strategy – Increasing online visibility with technical SEO, on-page/off-page optimization, and paid search campaigns. ✅ CRM Management & Business Growth – Implementing and managing customer relationship systems for streamlined marketing and sales. ✅ E-commerce & Dropshipping Development – Built and scaled Shopify-based stores, including BayutStore.com, integrating dropshipping automation. ✅ Google Merchant & Social Media Management – Optimizing Google Shopping, social media ads, and content strategies for maximum engagement. ✅ Full-Scale Digital Marketing Solutions – Leading HOTCAFEPLUS, Arbia Corporate Services, Servcorp Corporate Services, Eozmo Travel, and more. I work with a professional team of marketers, designers, and developers, ensuring high-quality execution for every project. I am open to new opportunities, collaborations, and consulting roles. Let's connect and grow your business together! [email protected] +971506883791

Experience

  • Digital Marketing Manager at HOTCAFEPLUS
    Sep 2023 - Present · 2 yrs 10 mos

    I spearheaded a transformative Digital Marketing initiative for Hotcafeplus. Leading a dedicated team, we successfully redesigned and developed an innovative corporate and ecommerce hybrid website, seamlessly integrating a comprehensive package of features. Our efforts extended beyond website development, encompassing a holistic SEO strategy, meticulous social media management, engaging graphics design, targeted social media boosting, strategic Google Ads campaigns, and impactful Facebook and Instagram advertisements. Additionally, we took charge of Google Business management, ensuring a cohesive online presence. This multifaceted project not only showcased our technical prowess but also delivered tangible results, elevating Hotcafeplus's digital footprint and reinforcing its market position.

  • Shopify Store Development, Dropshipping Management & Digital Marketing | BayutStore.com at Bayut Store
    Aug 2024 - Present · 1 yr 11 mos

    Designed and developed the Shopify eCommerce store for BayutStore.com, ensuring a seamless shopping experience with a user-friendly interface, mobile responsiveness, and optimized performance. Additionally, managed dropshipping synchronizations, sales growth, and digital marketing campaigns across multiple platforms. 🔹 Shopify Store Development – Built a fast, scalable, and visually appealing eCommerce website. 🔹 Dropshipping Synchronization & Management – Integrated and managed automated product imports, inventory updates, and order fulfillment. 🔹 Social Media Marketing – Managed and optimized ad campaigns on Facebook, Instagram, LinkedIn, and TikTok. 🔹 Google Ads & Merchant Center – Set up and optimized Google Shopping Ads for higher product visibility. 🔹 SEO & Google My Business Optimization – Improved organic search rankings and local presence. 🔹 Sales Growth & Performance Analytics – Implemented data-driven strategies to increase conversions and ROI. At BayutStore.com, I played a key role in developing and managing a successful Shopify dropshipping store, driving traffic, enhancing brand visibility, and increasing online sales through strategic digital marketing efforts. 📞 Explore More: BayutStore.com

  • CPTECHSOL (United Arab Emirates)
    • Founder CEO CPTECHSOL
      Mar 2017 - Present · 9 yrs 4 mos

      Managing CPTECSHOL Since 2017

    • Founder CEO
      Feb 2017 - Feb 2025 · 8 yrs 1 mo

      Information and Technology Solutions, Provide Best technology solutions for corporates,Website Development, Mobile Application development, IOT, SEO, Digital marketing, SMM , Ruby on rails based development, React Js based development, AR game development Marker based and markerless.

  • Google Ads & CRO Specialist WordPress Revamp | BrightFixers.ae at Bright Fixers
    Dec 2024 - Present · 1 yr 7 mos

    Managing Google Ads and Conversion Rate Optimization (CRO) for Bright Fixers, a leading home appliance repair service provider in Dubai. My role focuses on maximizing ad performance, optimizing landing pages, and driving high-quality leads to boost business growth. 🔹 Google Ads Strategy: Implementing data-driven PPC campaigns with precise keyword targeting to enhance visibility and drive conversions. 🔹 Conversion Rate Optimization (CRO): A/B testing, heatmap analysis, and user behavior tracking to improve website engagement and lead generation. 🔹 Performance Analytics: Continuously analyzing campaign data, adjusting bids, and refining ad creatives for maximum ROI. 🔹 Competitor Benchmarking: Staying ahead of market trends by analyzing competitors and optimizing ad strategies accordingly. With a deep understanding of digital marketing, I am helping Bright Fixers dominate the local search landscape and increase customer acquisition in Dubai.

  • Website Developer Wordpress CMS at Ciberhawks
    Sep 2024 - Dec 2024 · 4 mos

    Developing and designing custom WordPress websites for Ciberhawks, ensuring high performance, responsiveness, and user-friendly experiences. My role focuses on creating modern, scalable, and visually appealing websites tailored to business needs. 🔹 Custom WordPress Development – Building feature-rich, dynamic websites. 🔹 Responsive & Mobile-Friendly Design – Ensuring seamless functionality across all devices. 🔹 Performance Optimization – Enhancing speed, security, and overall user experience. 🔹 User-Centric UI/UX – Designing intuitive and engaging website interfaces. At Ciberhawks, I contribute to developing high-quality WordPress solutions, helping businesses establish a strong online presence. 📞 Explore More: Ciberhawks.com