Hyderabad, Telangana, India
Experienced Strategy & Marketing professional with a demonstrated history of solving challenging business problems and implementing firm level solutions. Skilled in Corporate Strategy, Strategy Consulting, Growth Enablement, Organization Transformation, Mergers & Acquisitions, Financial Modelling, Business Case Evaluation, Competitive Intelligence, Marketing and Market Research. Marketing and Strategy professional with a PGDM, focused in Marketing/Operations from SVKM's Narsee Monjee Institute of Management Studies (NMIMS).
As a part of Corporate Strategy & Marketing, I develop sustainable and organic strategies to solve the key issues across Business Units along with managing the Digital Marketing and Lead Generation activities. Key areas of work include; a) Deepen and broaden the relationships with existing clients; Enable Client Account Managers to increase their productivity through building Strategic value propositions and Sales Enablement b) Design and Implement Email and Social Media campaigns to generate qualified leads c) Plan and execute marketing campaigns across digital channels for brand building, lead generation and client engagement d) Build models to identify a list of focus growth strategic clients to achieve majority of the annual targets e) Increase client engagement by running CXO level advocacy programs, customer satisfaction surveys, etc. f) Develop Account Management planners to ensure Account Managers are equipped to meet their productivity targets g) Develop strategy and implementation framework for Org Transformation initiatives across Mobilization business h) Develop and design models and action plan to manage attrition using prediction analysis