Prateek Meh

Product Manager(Immediate Joiner) | Experience in Product Strategy, PRD Development, Data Analytics, A/B Testing, Wireframing | Tools: Figma, Google Analytics, Scrum

Delhi, India

About

Product Manager with 3.5 years building consumer and B2B products — from GenAI features on one of India's largest news apps to an airport super app and SME payments tools. I've owned the full product loop: discovery, prioritization, delivery, and post-launch iteration. I think in systems, work well with ambiguity, and care deeply about why users behave the way they do. Past: Times Internet · GMR Airports · IndiaMart · Amadeus (strategy) Education: IIT Kanpur MBA | B.Tech CS (AKTU) Skills: SQL · Figma · GA4 · A/B Testing · PRDs · Roadmapping Open to PM / Growth / Strategy roles in consumer internet.

Experience

  • Product Manager at Times Internet - TOI and NBT Apps
    Aug 2025 - Present · 1 yr

    Contributed to a 15% increase in revenue by improving reading journeys and ad-experience quality. Helped drive 12% growth in organic installs through ASO improvements and refined onboarding flow. Improved active users by 10% by enhancing personalization, homepage ranking and engagement features. Increased content consumption per user through better feed ranking and story recommendations. Ran A/B experiments across story pages, notifications, and home feed resulting in measurable improvements in CTR and retention.

  • Product Manager at Hoi (Official Airport app for GMR Airports) – Pax Innovations
    May 2024 - Dec 2024 · 8 mos

    Led end-to-end product lifecycle management for the Hoi app across 3 metro airports, driving a 25% increase in app adoption within 6 months. Optimized the KOT order management dashboard and integrated cloud-based printers at 40+ F&B outlets, enabling real-time order alerts and automated printing, reducing order processing time by 30%. Launched a loyalty module from scratch, increasing online app sales by 10%. Integrated with 3rd party POS systems at 50+ F&B outlets, streamlining offline loyalty programs. Conducted user research with 20+ airport stakeholders, leading to a 20% improvement in app usability.

  • Associate Product Manager at IndiaMART InterMESH Limited
    Jul 2022 - Apr 2024 · 1 yr 10 mos

  • Associate Product Manager at IndiaMart Intermesh Ltd. – E-Commerce
    Jul 2022 - Apr 2024 · 1 yr 10 mos

    Improved payment success rates by 10% and reduced gateway costs by 10% by optimizing gateway selection. Created internal product modules, reducing developer workload by 30% and streamlining processes. Reduced permission module issues and work to 50% in just 3 months. Planned and designed internal loans module from scratch, optimizing workflows for team of 20+ internal users. Launched new product features, enhancing data analytics and automating reports, reducing time by 60%.

  • Organiser Udghosh'21 - Marketing cell at Indian Institute of Technology, Kanpur
    Jul 2021 - Aug 2022 · 1 yr 2 mos