Greater Delhi Area
With over 27 years of experience, I specialize in business strategy, supply chain finance, and financial services, currently serving as Head of Corporate Alliances at Progcap. In this role, I design and execute ecosystem strategies to strengthen partnerships with anchor brands, financial institutions, and channel associates, advancing Progcap’s mission to close financial access gaps in supply chain finance. My professional journey includes leading corporate business and marketing efforts, managing strategic alliances, and offering business advisory. I am passionate about fostering collaboration, driving impactful partnerships, and delivering partner-driven financial solutions that empower businesses and create sustainable growth.
Progcap is dedicated to empowering businesses by digitizing supply chain finance and closing the financial access gap for partners, extending support right up to last-mile retailers. Backed by global leaders such as Google, Tiger Global, and Sequoia Capital, Progcap consistently sets new standards in portfolio quality and capital efficiency. As Head of Corporate Alliances, my core responsibility is to design and implement an ecosystem strategy that strengthens Progcap’s network of anchor partners, financial institutions, and channel associates. I am excited to collaborate with both internal teams and external stakeholders to drive Progcap’s vision forward, expand our partner-driven offerings, and make working capital increasingly accessible to millions of businesses. The future of financial inclusion depends on seamless collaboration, digital innovation, and customer-centric partnerships, pillars that Progcap is uniquely positioned to deliver.
Xtracap Fintech is a tech-driven supply chain finance platform that streamlines channel finance for Tier 1 and Tier 2 distribution. It offers innovative tools to boost accessibility, minimize risk, and enable real-time financial transactions between brands, distributors, dealers, and NBFC partners. Our Strategic Alliance with IIFL Finance Ltd: We're thrilled about our partnership with IIFL Finance Ltd, a leading NBFC. This alliance combines our Fintech expertise with IIFL's financial strength. Delivering a comprehensive suite of supply chain financial services with credit programs designed for corporates requirements.
Acquired a Marketing Agency in India and set-up parallel operations at San Jose, California to offer Business Advisory and help clients/ agencies manage their teams, and define seamless processes to achieve their organisational goals at a much faster pace. Set-up a strong team and associates for ATL, BTL, Retail, Digital and Special Projects, to collectively offer Integrated Marketing Innovations. Conceptualised, Planned and Executed Marketing Campaign across key Global destinations. Led some exceptional CSR Projects, together with our NGO partners. Work together with Investors for process evaluation and contract validation of their targets, while also working with some brands and start-ups on virtual, consulting roles. Key Achievements: - Special Projects: Digital Signage Innovations that were awarded Best Global Practices at LG Electronics. - TV: Numerous TVCs, Digital Videos and TV Episodes - Consultant/ Virtual CMO: Integrated Marketing for LG Group Companies in India (SWA), Planet Water, Stanza Living, Holywaters and others. - Digital Marketing: Web, SEO/ SEM, Social, ORM, E-Comm and Influencer engagement for LG India, LG Nepal, Holywaters. - IPs: Style Statement Show at Los Angeles, LifExpo San Jose. - International Conventions: Managed shows like AMTEX, EL Asia, Gems and Jewelry Expos, Clean India Exhibition, CWIEME, CES, ISE etc. - Other Key Clients/ Brands: Bajaj, MTR, Emaar Dubai, Nshama Dubai, Reed-Triune, THOE Dubai, ITE/ Hyve UK, FICCI, Messe Frankfurt, Samsung, LG, Burberry India, Louis Vuitton, Ambience Group, Pepsi, ITC, ICC Cricket, HP, DLF and more.
An LG Group Company HS Ad is the in-house agency and an LG Group Company. I took charge of the responsibilities of Business head on a virtual mode for BTL, Digital, Retail and Special Projects. Built a strong 90-member team. Even on a part-time role, I delivered projects (and Revenue) higher than other full-time Business Heads during my stint at HS Ad. I consistently generated the Highest Revenue numbers amongst all business verticals in the History of HS Ad in India. Set-up and streamlined the BTL, Digital and Retail Department to manage all projects of LG India, LG Singapore, Korea Tourism, KCCI, CG Group Nepal and Introduced a new department called Special Projects for curating some award-winning Innovative Integrated Marketing Campaign. Played an active role in procurement and cost optimization of projects, as well the organization. Key Achievements: - LG OLED Landmark Signage at Ambience Malls Gurgaon and Vasant Kunj - 360 Degree Digital Marketing for LG Electronics, Faceshop, Korea Tourism, Korean Agro-Trade Center, and many more - Design and Execution of LG Experience Center at the new corporate office in Noida. - PRM Incentive Trips for LG Electronics and LG Hausys across Las Vegas, Seoul, Busan, Amsterdam, Dubai, Hong Kong, Bangkok, Goa, Kochi, Singapore, Barcelona and more. - Retail: Design and Execution of all LG Brandshops in South-West Asia. - Korea Festival: Integrated Campaign for a Grand Exclusive Showcase of Korea Tourism. - International IT Challenge for the Specially-abled. - Concerts: K-Pop and Nanta tour in India. - Korea On My Plate TV Episode with Celebs Rocky, Mayur & Lucky (Korea) - Experiential: Numerous events and activities for products and services of LG Electronics, LG Hausys, LG Chem, Numero Uno, Korean Air, Asiana and more.
Zee Media Corporation Limited was a vertical of Zee Group with responsibilities to manage News, Business News and some Regional Channels. I took charge to create and lead the vertical of NTR (Non-Traditional Revenue) supporting the Brand Marketing and Sales verticals of Zee Media Corp. Managed existing, while I created some new IPs across for the TV Channels managed by the Group. Executed numerous client specific projects also for the NTR vertical. Key Achievements: - Managed projects of Zee News, Zee Business, Zee Punjabi, Zee 24 Taas, Zee 24 Ghanta - Played a key role in setting-up Zee MP/ CG and also in the consolidation/ acquisition of Zee Punjab/ Haryana/ Himachal and DNA - Intellectual Property, “Market Analyst Awards” was one of the most successful projects and was inaugurated by Mr. Narendra Modi.