Prafull Wadekar

Manager Accounts and Administration at Liwa Content.Driven

Dubai, United Arab Emirates

About

"Finance is the backbone of growth, I make sure it’s strong, flexible, and aligned." I transform finance functions into strategic partners for scalable growth. With 20+ years leading finance for multi-crore organizations, I blend rigorous fiscal governance with digital innovation to stabilize foundations, unlock efficiencies, and propel strategic agility. My Approach: As a C-suite advisor, I execute a signature playbook: → Anchor financial integrity through robust controls and compliance (IFRS/GST/VAT) → Transform operations via AI/RPA and cloud systems (Zoho, Quickbooks, SAP,Power BI, Hyperion,AI accounting) → Partner with leadership to turn insights into profitable growth strategies. Proven Impact Across Sectors: • Revitalized profitability by optimizing business models and revenue streams • Ensured error-free financial operations through automation and preventive controls • Secured flawless audit outcomes while enhancing cash flow cycles • Scaled high-performance finance teams that prioritize accuracy and ownership • Exceptional leadership with the sound knowledge of accounting and finance principles Why It Matters: Boards trust me to balance risk and innovation. My 18-year tenure at Bajaj Allianz (multi-awarded) and role as Head of Finance at Wwings Infra prove finance can be both a guardian of stability and a catalyst for growth. I connect fiscal discipline with forward momentum, ensuring the backbone bends but never breaks. If you are seeking a finance leader who can partner with the board, modernize finance operations, and deliver measurable business impact and to and build resilient growth together!, let’s connect.

Experience

  • Manager Accounts and Administration at Liwa Content.Driven
    Jun 2026 - Present · 2 mos

  • Senior Manager Finance Accounting at Altair Infrasec
    Oct 2025 - Mar 2026 · 6 mos

  • Deputy Manager Finance at Panafrique Motors
    Jul 2025 - Sep 2025 · 3 mos

    • Spearheading migration from Axpert to Odoo Books (cloud accrual accounting), instituting monthly hard closes to achieve 100% transaction accuracy • Automating Accounts Receivable process via analysis and reconciliation and implementing Process alignment and improvement, reducing receivables by 42% and accelerating cash flow

  • Head of Finance at Wwings Infra Solutions Private Limited
    Jun 2022 - Jun 2025 · 3 yrs 1 mo

    Reporting To: Director – Finance Direct Reportees: Finance Managers, Accounts Leads, Financial Analysts Enterprise Management Framework: Financial Discipline (Stabilizing Foundations)→ Operational Excellence (Optimizing Efficiency) → Strategic Agility (Enabling Growth) Key Highlights: Strategic Financial Leadership • Revitalizing loss-making operations by diversifying revenue streams, implementing forecasting models, and optimizing business mix to drive profitability • Advising executive leadership on portfolio realignment using data-driven insights, improving retention and margins through win-win growth strategies Operational & Digital Transformation • Spearheading migration from Excel to Zoho Books (cloud accrual accounting), instituting monthly hard closes to achieve 100% transaction accuracy • Automating commission calculations via supplier grids and implementing Maker-Checker controls, reducing errors and accelerating cash flow Compliance & Financial Integrity • Leading seamless IFRS adoption through parallel reporting frameworks and team training, ensuring audit-ready financials • Establishing strict financial reviews (Trial Balance, P&L, Balance Sheet) through structured variance analysis and preventive controls, ensuring zero-defect compliance, proactively mitigating financial risks Team Development & Leadership • Building and mentoring finance teams to support rapid scaling while ensuring culture of accuracy, disciplined execution, and continuous improvement across all financial operations

  • Finance Manager at Bajaj Allianz General Insurance
    May 2004 - May 2022 · 18 yrs 1 mo

    Team Size: 12 members Growth Path: Executive→Senior Executive→Assistant Manager→Deputy Manager→Manager Reporting To: Chief Financial Officer (CFO) Direct Reportees: RPA Specialists, Vendor Managers, Accountants and Financial Analysts Enterprise Management Framework: Control(Cost & Compliance)→ Automate (Working Capital & Efficiency Scale)→ Evolve(ROI & Sustainable Value) Key Highlights: Financial Control & Compliance • Deployed automated P&L analysis tools to identify cost leakages, enforce expenditure controls, and standardize vendor/claim audits enabling 15% cost reduction, 5% lower claims • Implemented RPA for error-prone tasks (bank reconciliations, reporting) and embed maker-checker protocols/regulatory checks into workflows achieving 74% error reduction, 100% compliance • Formalized approval matrices, fixed credit terms, and real-time IFRS reporting templates to eliminate defects and audit exposures Process Automation & Systems Integration • Expanded RPA to cash forecasting, vendor management, and P&L reporting using bank APIs/Hyperion saving 4 man-hours/day, enabling real-time insights • Digitized vendor empanelment (SLAs, quality audits) and capex workflows; optimizing working capital via dynamic investment tracking, boosting vendor cost-effectiveness by 18% • Linked financial data (e.g., bank recs, vendor costs) with operational systems to enable predictive cost optimization and resource allocation Team Development & Stakeholder Management • Instituted monthly P&L deep dives with leadership, automated KPI dashboards, and predictive leakage alerts to align savings with strategic goals • Trained teams on automation tools, KPI-driven analysis, and audit readiness frameworks driving 35% error reduction and 4 man-hour/day savings • Fostered accuracy and ownership via mentorship, incentivized process gap fixes, and converted audit findings into preventive controls sustaining 70% fewer queries and scalable compliance